News Roundtable with Liz Gannes and Andrew Warner - TWiST #186

TL;DR

Twitter's CEO, Dick Costolo, announces that Twitter has reached 100 million active monthly users and discusses the challenges of spam and user engagement.

Transcript

today's episode of this week in startups is brought to you by carbonite sign up for carbonite and use the promo code twist to receive your special offer and by mailchimp manage lists with up to 2,000 subscribers and send up to 12,000 emails per month for free with MailChimp today on this week in startups it's our news roundtable mixergy founder and... Read More

Key Insights

• 👤 Twitter continues to experience rapid growth, with a significant number of active users and monthly visitors.
• 👤 User engagement remains a challenge, as many users do not create their own tweets and simply consume content.
• 🚗 Mobile usage is a crucial aspect of Twitter's growth, with more than half of active users accessing the platform through mobile devices.
• 💦 Spam is an ongoing issue, and Twitter is working to improve its measures to combat it.

Questions & Answers

Q: How many active monthly users does Twitter currently have?

Twitter currently has 100 million active monthly users and 400 million monthly visitors.

Q: What percentage of active users create their own tweets?

40% of active users do not create their own tweets, but rather consume and engage with other users' content.

Q: What is the main challenge Twitter faces according to its CEO?

The main challenge Twitter faces is spam, although Twitter claims to be doing a better job at tackling this issue.

Q: What percentage of Twitter users access the platform through mobile devices?

55% of active users access Twitter through mobile platforms and apps.

Summary & Key Takeaways

• Twitter has reached 100 million active monthly users, with 400 million monthly visitors to its website.

• 40% of active users do not create their own tweets, but rather read and interact with other users' content.

• Twitter is on track to add as many users in the next four months as it did in the first four years of its existence.

• Mobile usage is a significant factor in Twitter's growth, with 55% of active users accessing the platform through mobile devices.