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How to Overcome Call Resistance in Sales

13.4K views
•
September 22, 2020
by
Tom Ferry
YouTube video player
How to Overcome Call Resistance in Sales

TL;DR

To overcome resistance to making calls, prepare the night before, enter a peak state, and publish your results. Consistent communication with clients is crucial for success in sales. By making regular calls, you maintain relationships and stay top of mind, ensuring business growth.

Transcript

i got a hundred days left between now and the end of the year what could i do hey so welcome back to the show coming off just a few weeks ago at the success summit i asked 12 extraordinary agents could you just take the time to share one thing about your business tim smith talking about billion dollar negotiations phil gert is talking about video 1... Read More

Key Insights

  • Making phone calls is crucial for success in sales, as it keeps you connected with clients and prospects.
  • The resistance to making calls is often due to distractions and the misconception that it doesn't matter.
  • Preparing the night before can help you overcome the resistance by having a clear plan and objectives.
  • Entering a peak state by changing your posture and mindset can boost your confidence and effectiveness.
  • Publishing your call results on social media can create accountability and inspire others.
  • Consistent communication helps maintain relationships and prevents competitors from capturing your clients.
  • Every day you make calls matters, as it contributes to long-term business growth and success.
  • Making calls is easy to do but also easy not to do, and this choice impacts your business significantly.

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Questions & Answers

Q: How to overcome resistance to making sales calls?

Overcoming resistance to making sales calls involves preparing the night before, entering a peak state, and publishing your results. Preparation ensures you have a clear plan, while a peak state boosts confidence. Sharing results on social media creates accountability and inspires others, reinforcing your commitment to consistent communication.

Q: Why is making phone calls important in sales?

Making phone calls is vital in sales because it keeps you connected with clients and prospects, maintaining relationships and staying top of mind. Consistent communication ensures that you are the first choice for clients, preventing competitors from capturing your business. It's a crucial component of long-term success.

Q: What is the impact of not making regular sales calls?

Not making regular sales calls can lead to weakened client relationships and lost business opportunities. Without consistent communication, competitors may capture your clients' attention, reducing your market share. Over time, this can significantly impact your business growth and success, as staying top of mind is essential in sales.

Q: How can preparing the night before help with call resistance?

Preparing the night before helps overcome call resistance by ensuring you have a clear plan and objectives. This preparation allows you to start making calls immediately, avoiding procrastination and distractions. Knowing who to call and what to discuss boosts confidence and effectiveness in communication.

Q: What does entering a peak state mean in the context of sales calls?

Entering a peak state involves adjusting your posture, adopting a positive mindset, and reminding yourself of the benefits of making calls. This state boosts confidence and effectiveness, enabling you to communicate more persuasively and handle objections better. It's essential for successful sales interactions.

Q: How can publishing call results on social media help in sales?

Publishing call results on social media creates accountability and inspires others in your network. By sharing your commitment to consistent communication, you motivate yourself to maintain this practice. It also showcases your dedication to client relationships, enhancing your reputation and attracting potential clients.

Q: What is the significance of consistent communication in sales?

Consistent communication in sales is crucial for maintaining client relationships and staying top of mind. Regular contact ensures you are the first choice for clients, preventing competitors from capturing your business. It builds trust and loyalty, leading to repeat business and referrals, which are essential for long-term success.

Q: Why is making calls considered easy to do but also easy not to do?

Making calls is considered easy to do because it requires minimal effort and resources. However, it's also easy not to do due to distractions, procrastination, and the misconception that it doesn't matter. This duality impacts your business significantly, as consistent communication is crucial for success in sales.

Summary & Key Takeaways

  • To overcome call resistance, prepare thoroughly the night before by organizing your plan and objectives. This preparation ensures you are ready to start making calls immediately, avoiding procrastination.

  • Entering a peak state is essential for effective communication. Adjust your posture, adopt a positive mindset, and remind yourself of the benefits of making calls to boost your confidence.

  • Sharing your call results on social media can help create accountability and inspire others in your network. This practice not only motivates you but also showcases your commitment to maintaining client relationships.


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