LinkedIn is Alive

TL;DR

Despite claims that LinkedIn is dead, it remains a valuable platform for professionals with a powerful network and innovative features.

Transcript

how's it going guys lewis howes here and today i want to talk about you guessed it linkedin now there's an article that someone recently talked about saying linkedin is dead giving a lot of different points on why he doesn't think linkedin is valuable anymore why it's dead things like that so i want to cover a few things to talk about why it's aliv... Read More

Key Insights

• 👨‍💼 LinkedIn has a massive user base of 55 million business professionals, making it a powerful networking platform.
• 🚥 Advanced applications on LinkedIn, such as event promotion and book sales, can drive traffic and generate sales.
• 🥺 Twitter integration on LinkedIn can lead to more followers and engagement.
• 🥶 LinkedIn's group feature allows for targeted messaging and free traffic generation.
• 👥 The article's claim that LinkedIn has slowed down is countered by the speaker's positive experiences with traffic generation through LinkedIn groups.
• 🥺 LinkedIn remains valuable for lead generation, product promotion, joint ventures, and engaging with professionals in various groups.
• 🥅 The speaker believes that LinkedIn's success depends on the individual's efforts and goals.

Questions & Answers

Q: What are some reasons why the article claims LinkedIn is dead?

The article argues that LinkedIn's growth has slowed and questions the quality of recent innovations, such as the iPhone app and interface redesign.

Q: How does LinkedIn prove its value despite these claims?

LinkedIn has a powerful network with 55 million business professionals and the highest average household income among social networking sites. It offers advanced applications for event promotion, book sales, and traffic generation.

Q: Is LinkedIn's Twitter integration effective?

Yes, the speaker disagrees with the article's claim that Twitter integration on LinkedIn is ineffective. They have observed increased followers and engagement when integrating their LinkedIn updates with Twitter.

Q: How does LinkedIn's group feature provide business value?

Groups on LinkedIn are powerful for networking and marketing purposes. The speaker mentions sending a message to 23,000 top sports executives for free, generating traffic and avoiding the cost of an email marketing provider.

Summary & Key Takeaways

• An article claims that LinkedIn is dead, citing slow growth and lack of innovation as evidence.

• However, LinkedIn has 55 million business professionals, the highest average household income, and offers advanced applications like event promotion and book sales.

• Twitter integration, engagement in groups, and traffic generation through LinkedIn groups further prove its value.