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Building a Small Business with Youtuber, Casey Neistat | Candice Neistat | Podcast series / Marke...

November 13, 2023
by
Behind the Brand
YouTube video player
Building a Small Business with Youtuber, Casey Neistat | Candice Neistat | Podcast series / Marke...

TL;DR

Candace Pool Neistat discusses her journey as a jewelry designer, balancing work and motherhood, and finding her true creative vision.

Transcript

I'm telling you I'm going to be the worst person you've ever interviewed no that's not possible Candace what's the hardest part about being you what's the talent you have that most people don't know packing light what are you really bad at math who would you like to trade jobs with for a week my sister what's the funniest thing you've ever read abo... Read More

Key Insights

  • 🤔 Balancing work and motherhood is challenging, and Candace Pool Neistat admits that she feels spread too thin most of the time.
  • 😨 Vulnerability is a struggle for Candace, possibly due to her fear of being dependent on others or feelings of inadequacy.
  • 🫥 Candace's second brand, Billy, was born out of a desire to create a line that reflected her personal style and resonated with a broader audience.
  • 😤 Choosing the right team members is essential for success, and cultural fit, humor, and trust are crucial factors in building a strong team.
  • 🤗 Candace emphasizes the importance of being open to new opportunities and not being afraid to try something different if the current path is not fulfilling.
  • 🤩 She believes that perseverance and having a clear vision are key traits for entrepreneurs.
  • 🧑‍💼 Candace suggests that working in the service industry or as an office manager can provide valuable skills and experiences for any career path.

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Questions & Answers

Q: How did Candace Pool Neistat start her jewelry designing career?

Candace started her career by partnering with a friend in New York City and repairing jewelry for a small fee. They eventually grew the business and gained recognition.

Q: How does Candace Pool Neistat balance being a working mother?

Candace admits that balancing work and motherhood is extremely difficult. She feels torn between being a stay-at-home mom on weekends and a working mom during the week. She acknowledges that she does not have the Best of Both Worlds.

Q: Why did Candace Pool Neistat create a second brand, Billy?

Candace wanted to create a brand that reflected her personal style, which she felt was not adequately represented by her first brand, Finn. She explains that the inspiration for Billy came from the feedback she received from Casey Neistat's vlog audience.

Q: How does Candace Pool Neistat choose her team?

Candace values cultural fit and personality when selecting her team members. She looks for people who align with her vision and have a sense of humor. She also emphasizes the importance of trust and integrity in her team.

Summary & Key Takeaways

  • Candace Pool Neistat started her jewelry designing career as a young entrepreneur and made a turning point when her business partner decided to leave, forcing her to take charge.

  • She discusses her South African background and how it influences her designs.

  • As a working mother, she shares the challenges of balancing work and motherhood, and the importance of being financially independent.

  • Neistat talks about her struggle with vulnerability and how the concept of being on camera for her husband's vlog was initially uncomfortable.

  • She shares the story of launching her second brand, Billy, after realizing the need to create a line that reflected her personal style.


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