Rhett & Link have a secret

TL;DR

Rhett and Link discuss their company, Mythical Entertainment, and their plans for expanding their content beyond YouTube videos.

Transcript

[Applause] I'm Rhett and I'm link and you're watching behind the brain with Brian Elliot nice hey I'm Brian Elliot welcome to another edition of behind the brand today I'm here in the amazing good mythical morning studios with the beautiful can I say Rhett link please say that guys thanks for having us to your amazing studio space this is legendary... Read More

Key Insights

• 💯 Mythicality is a core concept of Rhett and Link's brand and represents the relationship between them and their fans.
• 🎮 Rhett and Link's company, Mythical Entertainment, focuses on expanding beyond YouTube videos to create a variety of different content.
• 🧑‍🎨 Collaboration with other artists and creators is an important aspect of their future plans.

Questions & Answers

Q: What is the concept of mythicality and how does it influence Rhett and Link's content?

Mythicality originated from the story of Rhett and Link meeting in first grade and their fans naming themselves mythical beasts. It represents their brand and influences what kind of content they create.

Q: Why did Rhett and Link change their company name from Rhett and Link Inc. to Mythical Entertainment?

They wanted their company to represent more than just the two of them, so they changed their name to Mythical Entertainment, aligning it with the concept of mythicality and their fans' involvement.

Q: What does Rhett and Link's expansion plans for Mythical Entertainment include?

They plan to create physical products, prototype different items, develop new videos and shows, and collaborate with other creators to provide a wider range of content for their audience.

Q: Who would Rhett and Link like to collaborate with in the future?

They mentioned wanting to collaborate with country artist Travis Tritt to settle an argument, as well as expressing interest in working with artists like Lionel Richie and Dana Carvey.

Summary & Key Takeaways

• Rhett and Link talk about their company, Mythical Entertainment, and its evolution from Rhett and Link Inc.

• They explain the concept of mythicality and how it influences the content they create.

• The duo discusses their plans to expand their business beyond YouTube videos and explore different types of content.