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Keyword Research, Keyword Mapping, and Content Strategy - #4 - From $0 to $2K

22.7K views
•
October 30, 2020
by
Surfside PPC
YouTube video player
Keyword Research, Keyword Mapping, and Content Strategy - #4 - From $0 to $2K

TL;DR

Learn the process of conducting keyword research, mapping keywords to specific pages, and creating a content strategy to increase revenue through affiliate income.

Transcript

what's up everyone welcome to the surfside ppc youtube channel today i'm gonna be going over keyword research keyword mapping and content strategy for our new video series from zero to two thousand dollars a month where i'm gonna be taking my website wickerguy.com from zero dollars to over 2 000 a month from affiliate income now this is the fourth ... Read More

Key Insights

  • 👨‍🔬 Keyword research is essential for understanding what potential customers are searching for and optimizing content accordingly.
  • 📟 Keyword mapping ensures that each page targets specific keywords, increasing the chances of ranking higher on search engine results pages.
  • 🚥 A comprehensive content strategy, including various types of content and a consistent publishing schedule, can help drive organic traffic and increase revenue.
  • 🔊 High search volume keywords may be more competitive, while targeting low search volume keywords can lead to quicker and higher rankings.
  • ⌛ Keeping content updated and relevant over time is crucial for maintaining organic rankings and attracting returning visitors.

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Questions & Answers

Q: What is the main goal of the video's content strategy?

The main goal of the content strategy is to generate organic traffic by creating comprehensive content that targets specific keywords related to the website's products or services.

Q: What tools can be used for keyword research besides the Google Keyword Planner?

Apart from the Google Keyword Planner, other tools such as Ubersuggest.com, keywordtool.io, and soovle.com can be used for keyword research.

Q: How is keyword mapping done?

Keyword mapping involves mapping targeted keywords to specific pages on the website. Each keyword is matched with a corresponding URL to ensure that the content is optimized for search engines.

Q: What are some important considerations for the content strategy?

When creating a content strategy, it is crucial to consider the types of content to be created, such as blog posts, videos, or infographics. The strategy should also focus on consistently publishing and updating content to maintain relevance and drive traffic.

Summary & Key Takeaways

  • The video discusses the process of keyword research, keyword mapping, and content strategy to increase revenue through affiliate income.

  • The host demonstrates the use of the Google Keyword Planner to find keywords related to a specific website and analyzes competitors' keywords as well.

  • Keyword mapping involves mapping targeted keywords to specific pages on the website, ensuring comprehensive coverage of relevant keywords.

  • The content strategy focuses on creating different types of content, such as blog posts and reviews, to target specific keywords and drive organic traffic.


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