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David Armano--How to Be an Intra-preneur

July 3, 2012
by
Behind the Brand
YouTube video player
David Armano--How to Be an Intra-preneur

TL;DR

David Armano discusses his role as an entrepreneur within a larger organization and emphasizes the importance of making every interaction count.

Transcript

behind the brand features the people who are making things happen get the insight to grow your Biz from experts who've done it get behind the brand hi I'm Brian Elliot welcome to another edition of behind the brand today I'm here with David armano EVP Edelman digital entrepreneur and co-founder of allh hat David welcome to the show thank you Brian ... Read More

Key Insights

  • 💢 Entrepreneurship is currently in a Golden Era, but not everyone is suited for it.
  • 🤔 Companies need people who can think differently and bring innovation to their business models.
  • 🌥️ An entrepreneur is someone who utilizes the benefits of a large organization to develop startups within it.
  • 🏛️ Making every interaction count and building a positive reputation is crucial for success in an entrepreneurial role.
  • 🤗 Companies must take ownership and be open to having employees play entrepreneurial roles without a formal job description.
  • ❓ Overcoming naysayers and doubts requires leveraging the opinions of others through positive interactions.
  • ❓ The success of an entrepreneurial role is dependent on what others say about you and your reputation within the organization.

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Questions & Answers

Q: How does David Armano define an entrepreneur?

Armano defines an entrepreneur as someone who works in an entrepreneurial fashion, utilizing the resources and benefits of a larger organization to develop startups within it.

Q: Does Armano's role as an entrepreneur have a formal job description?

No, his role is not formally defined, but he believes that the company must take ownership and be okay with having someone play this role without a specific description.

Q: How does Armano combat the naysayers or insecure individuals within the company?

Armano believes that what others say about you is what ultimately matters, and he strives to make every interaction count, adding value to the organization without being a primadonna.

Q: Does Armano think being reliant on others for success is risky?

Armano believes that every company has insecure people, but he emphasizes the importance of overcompensating and making a positive impact through interactions, even in companies with normal people.

Summary & Key Takeaways

  • David Armano believes that we are currently in a Golden Era of entrepreneurship, but not everyone is cut out for it.

  • As an entrepreneur within Edelman, Armano has the freedom to think differently and bring innovation to the company.

  • Armano stresses the importance of making every interaction count and using micro interactions to build a positive reputation.


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