Jessika Lora on how CarForce "connects car back to dealer when customer is at a point of need."

TL;DR

Carrefour's is a technology that connects cars to dealerships, allowing dealers to provide better service based on real-time car data.

Transcript

today carrefour's is really simple I'll start by saying we are not building in everything for everyone company right now I'm building something very specific for someone so that's what I've spent my summer doing is figuring out who's that someone and what is it something and it sounds super super reductionist maybe but it gives me in a good way yea... Read More

Key Insights

• 🚙 Carrefour's aims to bridge the gap between cars and dealerships by utilizing the existing onboard diagnostic (OBD) port.
• 🐕‍🦺 Dealerships control a significant portion of the US parts and service economy, yet there is a lack of innovation and technology in the service side of the industry.
• 😨 Car owners often have a negative experience when dealing with car salespeople at dealerships, and Carrefour's aims to improve this experience by providing better service and proactive maintenance notifications.
• 😨 Data streaming and cheaper technology have made it feasible to collect and analyze car data in real-time, enabling Carrefour's to provide valuable insights to dealerships.
• 😨 Carrefour's technology is focused on the dealership market, targeting franchise dealers who have the authority to sell new cars of various brands.
• 😨 Carrefour's helps dealerships identify customers' car issues and address them proactively, reducing reliance on traditional marketing campaigns.
• 😨 Carrefour's technology has the potential to revolutionize the service side of the automotive industry, bringing innovation and convenience to car owners and dealerships alike.

Questions & Answers

Q: What is Carrefour's and how does it work?

Carrefour's is a technology that connects a car's behavioral data to a dealership. It uses the car's onboard diagnostic (OBD) port to collect data and transmit it to the dealership, allowing dealers to monitor the car's health and provide necessary service.

Q: Why is Carrefour's gaining popularity today?

Carrefour's has gained popularity because data streaming has become easier and cheaper today, making it feasible to collect and analyze car data in real-time. Additionally, the rise of smartphones has made it convenient for car owners to access and utilize the technology.

Q: Who is Carrefour's target customer?

The target customer for Carrefour's is the dealership. Carrefour's aims to solve problems and provide innovations for dealerships, as they control a significant portion of the US parts and service economy.

Q: How does Carrefour's benefit dealerships and car owners?

Carrefour's benefits dealerships by providing them with real-time information about their customers' cars, allowing them to proactively address issues and provide better service. Car owners benefit from the convenience of accessing their car's data and receiving timely notifications about maintenance needs.

Summary & Key Takeaways

• Carrefour's takes information about a car's behavioral data and connects it to a dealership, allowing dealers to monitor the car's health and provide timely service.

• The technology utilizes the existing onboard diagnostic (OBD) port in cars, making it accessible for car owners without the need for additional hardware.

• Carrefour's targets dealership customers, as dealerships control a significant portion of the US parts and service economy.