NEW INSTAGRAM UPDATES 2022 - Updates you NEED to know! - AUGUST 2022 UPDATES - Phil Pallen

TL;DR

Instagram rolls back controversial updates after backlash, introduces new features like snoozing recommendations and sharing shorter videos as reels.

Transcript

new updates to Instagram this month some controversial prompting Instagram to even roll back some of these updates people are unhappy I'll bring you up to speed on everything you need to know right now I'm Phil Palin of brand strategist welcome to my channel where I promise practical advice to build your brand let's talk about what's new on Instagr... Read More

Key Insights

• 🥺 Instagram faced criticism for trying to imitate TikTok's features, leading to a backlash from users.
• 🤱 The platform has paused tests of full-screen video and photo, and temporarily decreased recommended posts in users' feeds.
• 🤱 Users now have the ability to snooze recommendations for up to one month, giving them more control over their feed.
• 🖼️ All videos below 15 minutes are now shared as reels, with additional features like green screen, split screen, and picture-in-picture reaction view available.
• 👻 The new reels feature allows for more creativity and engagement with content.
• 👤 Instagram is continuously experimenting with updates and features to improve the user experience.
• 😚 The new "notes shelf" feature, currently being tested, allows users to share updates with their close friends in a format similar to Facebook status updates.

Questions & Answers

Q: Why were users unhappy with the recent updates to Instagram?

Users were unhappy because Instagram was trying to emulate features of TikTok, causing frustration among the user base.

Q: What did Instagram do in response to the backlash?

Instagram paused tests of full-screen video and photo, and temporarily decreased the number of recommended posts in users' feeds.

Q: How can users control what they see in their Instagram feed?

Users can snooze recommendations for up to one month by clicking the three dots beside the recommendation and selecting "snooze all suggested posts for 30 days."

Q: What changes were made to sharing videos on Instagram?

All videos posted below 15 minutes in length will now be shared as reels, offering features like green screen, split screen, and picture-in-picture reaction view.

Summary & Key Takeaways

• Instagram faced backlash for emulating features of TikTok, prompting them to pause tests of full-screen video and decrease recommended posts in users' feeds.

• Users can now snooze recommendations for up to one month, giving them control over what they see in their feed.

• All videos below 15 minutes in length will now be shared as reels, and new features like green screen, split screen, and picture-in-picture reaction view are available for creating reels.