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Why I left YouTube with 20,000 Subscribers (the truth about making $$$ online...)

18.9K views
•
December 8, 2020
by
Kevin Shen
YouTube video player
Why I left YouTube with 20,000 Subscribers (the truth about making $$$ online...)

TL;DR

Relying on luck alone and hoping for success is not a viable business strategy; instead, creators and entrepreneurs should focus on listening to their audience and creating something that meets their needs.

Transcript

jumping in i was kind of just hoping that i didn't need a business model you know money would kind of just show up i wish someone explained this to me when i was first starting out making content as an entrepreneur like two years ago some of this might sound very naive and obvious but i think it's precisely why it's not talked about and emphasized ... Read More

Key Insights

  • 👀 The media's emphasis on viral success stories distorts our perception of what a viable business strategy looks like.
  • 🤑 Double down on hope can lead to wasted time, money, and resources.
  • 🤞 Building something solely based on luck is not a reliable path to success; a solid strategy that focuses on fulfilling audience needs is crucial.
  • 🌍 The content world can learn from the startup world's understanding that hope alone is not a viable business model.
  • 👂 Listening to the audience and creating something that serves their needs is a more sustainable strategy.
  • 👾 Business is a beautiful alignment of self-interest and helping others; it is not a zero-sum game.
  • 🥺 Transitioning from hoping for success to focusing on serving others leads to a fundamental shift in mentality and improved outcomes.

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Questions & Answers

Q: Why do we have a skewed view of success in entrepreneurship and content creation?

The media tends to highlight viral stars and lucky success stories, which makes getting lucky seem like a viable business model. This misleading portrayal creates unrealistic expectations.

Q: What happens when creators and entrepreneurs double down on a flawed strategy of hoping for success?

Doubling down on hope can lead to wasted time, frustration, and financial losses. It's important to have a solid strategy that goes beyond relying on luck.

Q: How can creators and entrepreneurs avoid the trap of hoping for success?

They should shift their focus from themselves to their audience, listening to their needs and creating something that serves them. Building a product or business with the audience in mind increases the chances of success.

Q: What is the role of a business model in entrepreneurship and content creation?

A strong business model is essential for long-term success. It provides a clear plan for generating revenue and supporting the work being done. Relying on hope alone is not a sustainable strategy.

Summary & Key Takeaways

  • The media often exaggerates and focuses on unlikely success stories, creating a skewed view of the real distribution of results.

  • Entrepreneurs and creators often fall into the trap of relying on hope alone, which can be detrimental to their investments of time, money, and resources.

  • Success requires a strategy beyond hope, such as understanding what people need and creating something that serves them, leading to an income engine that supports their work.


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