Nintendo on Apple and Android - Will We See Mario on iPhone?

TL;DR

Nintendo is collaborating with DeNA to develop mobile games using its IP.

Transcript

well guys it looks like hell is officially frozen over nintendo is making mobile games hey everybody jake maltino from gameranks.com here now nintendo has announced they have partnered up with dena this is a japanese mobile games publisher to use the nintendo ip to create mobile games uh it's finally happening everybody was like nintendo sucks and ... Read More

Key Insights

• 👻 Nintendo is finally entering the mobile gaming sector through a partnership with DeNA, which allows for better resources and insights.
• 🆕 Emphasizing new IP could lead to fresh and innovative gaming experiences that stand out in a crowded mobile market.
• ♿ A planned subscription service could offer players access to Nintendo's classic titles across various devices, enhancing the flexibility of game access.
• 👶 The announcement of the new console, Nintendo NX, shows the company's commitment to both mobile and traditional gaming platforms for the future.
• 🧘 The collaboration positions Nintendo to capture a larger audience, including casual players and fans of mobile gaming.
• 🎮 There is potential for creative gameplay concepts, which could reinvigorate interest in Nintendo titles and revive the mobile game market.
• 👾 With a focus on innovation, Nintendo aims to differentiate itself from prevalent mobile game trends that are often driven by freemium models.

Questions & Answers

Q: Why is Nintendo's partnership with DeNA significant?

The collaboration with DeNA is crucial for Nintendo as it allows the company to leverage DeNA's expertise in mobile gaming. Previously, Nintendo had been hesitant to enter the mobile market directly, but this partnership signifies a strategic shift. DeNA can help Nintendo design games specifically optimized for touch screens and mobile platforms, which could lead to innovative gameplay experiences that resonate with a broader audience.

Q: What kind of mobile games can we expect from Nintendo?

While specifics are still unclear, Nintendo's commitment to creating new IP suggests that we may see unique titles rather than simple adaptations of existing franchises. There’s speculation about various concepts like "Mario Flappy Bird" or "Donkey Kong Angry Birds", which indicates the potential for inventive gameplay mechanics that align with the mobile gaming space, focusing on fresh ideas rather than just copying existing formats.

Q: What does the new subscription service entail?

The new subscription service mentioned by Nintendo is expected to allow access to virtual console games across multiple platforms, including the 3DS, Wii U, and mobile devices. This could enable players to enjoy classic Nintendo titles on their smartphones, offering a new avenue for revenue and enhancing user engagement through modern accessibility.

Q: How might this move impact Nintendo's traditional gaming audience?

By entering the mobile market, Nintendo could rejuvenate its connection with a broader audience, including casual gamers and lapsed fans. The mobile user base is vast, and tapping into demographics that loved Nintendo in the past, such as those who enjoyed the Wii, could significantly expand Nintendo's reach and reinvigorate interest in its IP.

Summary & Key Takeaways

• Nintendo has partnered with DeNA to create mobile games, signaling its entry into the mobile gaming market with established expertise.

• The focus is on innovative new IP rather than simply porting existing games, which allows for creative opportunities in mobile gaming.

• A new subscription service for gaming across various Nintendo platforms is in development, along with the announcement of a new console, the Nintendo NX.