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Get Found on Search and Maps

November 10, 2017
by
Google Small Business
YouTube video player
Get Found on Search and Maps

TL;DR

Learn how to optimize your business's visibility on Google search and maps to attract more customers.

Transcript

good morning Atlanta oh come on y'all can do bareback good morning Atlanta [Applause] welcome to a workshop presented about Google my name is Drew tongs Meyer and I actually don't work for Google I am actually local my office is ten miles up 75 at Kennesaw State University I work at a program called the Small Business Development Center so for 23 y... Read More

Key Insights

  • 👨‍🔬 Google searches for the most relevant information based on search queries, geographical references, and customer intent.
  • 👨‍💼 Your Google my business listing is a powerful tool to increase your business's visibility on both search and maps.
  • 😜 Consistency in your business information, such as address and phone number, is crucial for ranking well in search results.
  • 🖐️ Online reviews play a significant role in customers' decision-making process, so managing your reputation is essential.
  • 🏣 Adding features like posts and messaging to your listing can enhance customer engagement.
  • 🎭 Google insights provide valuable data on how your listing is performing and can help you make informed decisions.
  • 💨 Creating a website using the Google my business template is a quick and cost-effective way to establish an online presence.
  • 🚗 Optimizing images, ensuring mobile compatibility, and using relevant headings and keywords are essential for a successful website.

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Questions & Answers

Q: Why is it important to be found quickly on Google search and maps?

Being found quickly is crucial because customers have a short attention span and expect instant results when they search online. If you're not easily found, they may move on to a competitor.

Q: How can I make my Google my business listing more effective?

To optimize your listing, be sure to provide accurate and up-to-date information, including your address, phone number, and website. Use relevant keywords and categories when setting up your profile.

Q: Can I manage my business's online reputation through Google my business?

Yes, you can respond to reviews left by customers through your Google my business page. It's important to address both positive and negative reviews promptly and professionally.

Q: Does having high-quality photos and videos help improve search visibility?

Yes, visuals are essential for attracting customers. Include photos of your business, products, and team to make your listing more engaging. Remember to optimize images by using descriptive file names.

Summary & Key Takeaways

  • The speaker, Drew Tongs Meyer, presents a workshop on how to improve your business's visibility on Google search and maps.

  • He emphasizes the importance of being found quickly by customers and explains how Google searches for relevant information.

  • Tongs Meyer provides step-by-step instructions on how to create and update your Google my business listing, including adding photos and managing reviews.


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