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How to Promote Your YouTube Videos & Channel (NEW Method)

16.1K views
•
July 1, 2020
by
Nathan Gotch
YouTube video player
How to Promote Your YouTube Videos & Channel (NEW Method)

TL;DR

Learn new methods to boost YouTube channel growth.

Transcript

  • Hey, in this video, I'm going to show you how to promote YouTube videos even if you have no subscribers. So here's the honest truth. Every YouTube channel starts out with the same amount of subscribers, and views, which is zero. So why do some channels experience explosive growth, while others struggle? Well, it all comes down to how you promote ... Read More

Key Insights

  • Building an email list is crucial for promoting new YouTube videos effectively, as it provides direct access to potential viewers interested in your content.
  • Using social media for permission marketing can increase organic reach and traffic by asking followers to request video links, rather than posting them directly.
  • Embedding YouTube videos on a blog can enhance video views and improve SEO by increasing dwell time and potentially influencing YouTube's ranking algorithm.
  • Avoid using YouTube ads for promotion as it may decrease organic reach; instead, use third-party platforms like Facebook, Twitter, and Reddit for advertising.
  • Once your channel qualifies for the YouTube Partner Program, reinvest AdSense earnings into advertising to amplify video views and engagement without extra cost.
  • Commenting on other relevant YouTube channels can attract subscribers and views by tapping into existing audiences and leveraging channel authority.
  • Consistent advertising should be maintained until it ceases to be profitable, ensuring continuous growth in views, engagement, and revenue.
  • A combination of email marketing, social media, blogging, and third-party advertising is recommended for comprehensive YouTube video promotion.

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Questions & Answers

Q: How can building an email list help in promoting YouTube videos?

Building an email list is crucial for promoting YouTube videos because it allows content creators to directly reach potential viewers who have shown interest in their content. By providing something of value in exchange for email addresses, creators can ensure that their videos are seen by a targeted audience, increasing the likelihood of higher engagement and subscriber growth.

Q: What is permission marketing and how does it work on social media?

Permission marketing on social media involves asking followers to express interest in content before sharing it with them. Instead of posting video links directly, creators ask their audience to comment if they want to see the video. This approach not only increases engagement but also circumvents the suppression of organic reach by social media algorithms, leading to more traffic and views.

Q: Why should YouTube ads be avoided for promoting videos?

YouTube ads should be avoided for promoting videos because they can negatively impact organic reach. When Google detects that a creator is willing to pay for ads, it may reduce the organic visibility of their videos. Instead, promoting videos through third-party platforms like Facebook, Twitter, and Reddit can be more effective without compromising organic reach.

Q: How can embedding videos on a blog improve YouTube video performance?

Embedding videos on a blog can improve YouTube video performance by increasing views and enhancing SEO. Videos embedded in relevant blog content can drive more traffic to the video, increasing dwell time on the blog, which positively affects SEO. Additionally, higher video views and engagement can improve the video's ranking on YouTube, potentially leading to more organic discovery.

Q: What is the benefit of reinvesting AdSense earnings into advertising?

Reinvesting AdSense earnings into advertising allows creators to promote their videos without incurring additional costs. By using a portion of the earnings to fund advertising on platforms like Facebook and Twitter, creators can increase video views and engagement. This strategy creates a cycle where increased views lead to higher earnings, which can then be reinvested for further promotion.

Q: How can commenting on other YouTube channels help in gaining subscribers?

Commenting on other YouTube channels can help gain subscribers by tapping into existing audiences. By leaving thoughtful and relevant comments on channels with similar content, creators can attract attention from viewers who are already interested in that niche. This strategy leverages the authority and audience of other channels to drive traffic and subscribers to one's own channel.

Q: What is the recommended approach for comprehensive YouTube video promotion?

The recommended approach for comprehensive YouTube video promotion involves a multi-channel strategy. This includes building an email list for direct outreach, using social media for permission marketing, embedding videos on blogs for additional views and SEO benefits, and advertising through third-party platforms. Combining these methods ensures a broad reach and maximizes the potential for video engagement and growth.

Q: Why is it important to maintain advertising until it stops being profitable?

Maintaining advertising until it stops being profitable is important because it ensures continuous growth in video views, engagement, and revenue. By monitoring the profitability of advertising efforts, creators can optimize their strategies and allocate resources effectively. This approach allows for sustained channel growth and maximizes the return on investment from advertising campaigns.

Summary & Key Takeaways

  • The video discusses various strategies for promoting YouTube videos, emphasizing the importance of building an email list to directly reach potential viewers. It also suggests leveraging social media through permission marketing to enhance organic reach and traffic.

  • Embedding videos on a blog is recommended to boost views and improve SEO by increasing dwell time. The video advises against using YouTube ads for promotion, suggesting third-party platforms like Facebook and Twitter instead.

  • Reinvesting AdSense earnings into advertising is highlighted as a way to increase video views and engagement without additional costs. Commenting on other channels is suggested to attract subscribers and views by leveraging existing audiences.


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