SPS 102: Writing A Memoir That Actually Sells Copies (Justin & Alexis Black Interview)

TL;DR
Justin and Alexis Black, authors of "Redefining Normal," share their journey of writing a successful memoir without being famous, providing valuable insights for aspiring authors.
Transcript
hey chandler roll here and joining me today is justin and alexis black um justin alexis are sbs students and author of the book redefining normal um this book just launched a few months ago actually five months ago has already sold over 5200 copies um so i'm gonna so first ever two-person interview on the podcast so this will be fun this would be a... Read More
Key Insights
- 👻 Writing a memoir allows you to share unique experiences and teach valuable lessons to readers.
- 💪 Seek counseling and build a strong support system to work through past trauma and difficult memories.
- 😃 Connect your story to a bigger cause or event to enhance your book's impact and reach.
- 🙊 Leverage partnerships with organizations, conferences, and speaking engagements to sell bulk copies of your memoir.
- 🎯 Focus on your ideal avatar and target them through social media marketing and strategic partnerships.
- 😤 The launch team plays a crucial role in the success of your book, so invest time in building a strong launch team.
- 🥰 Take calculated risks and be willing to step out of your comfort zone to make your book and story heard.
- 🔉 Connect with readers and potential speaking opportunities through your website and social media channels.
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Questions & Answers
Q: Why did you decide to write a memoir instead of a non-fiction book?
We wanted to teach valuable lessons and help readers understand our experiences, bridging the gap between non-fiction and storytelling, making it relatable and engaging.
Q: How did you work through the process of writing about difficult experiences and past trauma?
We sought counseling and built a strong support system. Recording conversations and being vulnerable helped us express our emotions and detail our experiences, making it an authentic and impactful memoir.
Q: What advice do you have for authors from a tough background or foster care system who want to write and publish a book?
Understand the power of your unique story and focus on teaching lessons from your experiences. Be careful not to position yourself as a victim; instead, share how others can learn and grow from your journey.
Q: How did you successfully co-author a book? Any tips for others writing together?
We clearly outlined the chapters and perspectives for each author, emphasizing storytelling and authenticity. Trusting your co-author and finding a good editor are key to a successful collaboration.
Summary & Key Takeaways
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Justin and Alexis wrote their memoir based on their personal experiences as foster care alumni and college graduates, aiming to inspire and support others.
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They chose to write a memoir to teach valuable lessons from their story, bridging the gap between non-fiction and storytelling.
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The couple emphasized the importance of authenticity, self-reflection, and seeking counseling to heal from past trauma while maintaining a positive perspective.
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