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How Can Artists Transform Ideas By Borrowing?

1.0M views
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April 24, 2012
by
TEDx Talks
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How Can Artists Transform Ideas By Borrowing?

TL;DR

Artists can transform ideas by selectively borrowing and remixing existing works. This approach allows them to build on a creative lineage, developing their unique expressions through inspiration derived from previous artists. Emphasizing that nothing is completely original, Kleon encourages embracing the concept of 'stealing' ideas to create something new and valuable.

Transcript

Transcriber: Tatjana Jevdjic Reviewer: Capa Girl So there is a story about the composer Igor Stravinsky. Stravinsky was about to start a new ballet. But instead of starting completely from scratch, he pulled out some of his favorite classic manuscripts, and he got out his red pen, and he started correcting the scores as if it was his own music. And... Read More

Key Insights

  • Igor Stravinsky's approach to creating new work involved borrowing from classic compositions, highlighting the concept of building on existing ideas.
  • Newspapers, though ephemeral, serve as a rich source of inspiration and ideas for artists and writers, encouraging selective collection of meaningful content.
  • Austin Kleon overcame writer's block by creating 'newspaper blackout poems,' transforming existing text into new creative expressions.
  • The concept of finding poetry in newspapers has historical roots, with artists like Tom Phillips and William Burroughs influencing Kleon's work.
  • Creativity is often a remix or mash-up of previous ideas, as demonstrated by the lineage of artistic methods traced back to the 1760s.
  • Artists can create a 'creative lineage' by drawing inspiration from admired predecessors and incorporating these influences into their work.
  • Great artists, according to Steve Jobs and Picasso, are those who can steal and transform ideas into something unique and personal.
  • Transformation, rather than imitation, is the key to creative theft, leading to the creation of something new and original.

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Questions & Answers

Q: What inspired Austin Kleon to create newspaper blackout poems?

Austin Kleon was inspired to create newspaper blackout poems during a period of writer's block. He noticed the abundance of words in newspapers and decided to use a marker to select and connect words, creating new phrases and poems from existing text. This method allowed him to overcome his creative block and explore new forms of expression.

Q: How does Kleon describe the difference between hoarders and artists?

Kleon distinguishes hoarders from artists by explaining that hoarders collect indiscriminately, while artists collect selectively. Artists focus on gathering ideas and inspirations that truly resonate with them, using these carefully chosen elements to fuel their creative processes and produce meaningful work.

Q: What historical examples does Kleon use to illustrate the concept of creative theft?

Kleon references several historical examples, such as Igor Stravinsky's borrowing of classical compositions, Tom Phillips' 'A Humument' project, and William Burroughs' cut-up method. He traces the lineage of these ideas back to the 1760s, demonstrating a long tradition of artists building on existing works to create new art.

Q: What is Kleon's perspective on originality in the creative process?

Kleon believes that nothing is completely original and that all creative work builds on what came before. He argues that new ideas are often remixes or mash-ups of previous concepts, encouraging artists to embrace this reality and focus on transforming borrowed ideas into something unique and personal.

Q: How does Kleon suggest artists should approach their creative lineage?

Kleon suggests that artists should actively create a 'creative lineage' by identifying and drawing inspiration from artists they admire. He encourages them to incorporate these influences into their work, effectively building a network of ideas and inspirations that inform their unique artistic expressions.

Q: What role does transformation play in Kleon's concept of 'stealing like an artist'?

Transformation is central to Kleon's concept of 'stealing like an artist.' He emphasizes that the key to creative theft is not imitation but transformation, where artists take borrowed ideas and turn them into something new and different. This process of transformation is seen as a form of flattery and the essence of true creativity.

Q: How does Kleon use Steve Jobs' and Picasso's views to support his argument?

Kleon cites Steve Jobs and Picasso to support his argument that great artists steal ideas to create something new. Jobs emphasized exposing oneself to the best human achievements and incorporating them into one's work, while Picasso famously stated that 'good artists copy, great artists steal,' reinforcing the notion of creative transformation.

Q: What advice does Kleon offer to aspiring artists and creatives in his talk?

Kleon advises aspiring artists to embrace the idea of 'stealing' from the world around them by identifying and collecting ideas that resonate with them. He encourages them to transform these ideas into something new and to continuously seek inspiration from various sources, ultimately contributing their unique creations back to the world.

Summary & Key Takeaways

  • Austin Kleon's TEDx talk emphasizes the idea that creativity is not about originality but about transforming and building on existing ideas. He illustrates this through his own journey of creating 'newspaper blackout poems' and draws on historical examples of artistic borrowing.

  • Kleon argues that artists should selectively collect ideas and inspirations, much like a creative lineage, to develop their unique artistic expressions. He encourages embracing the concept of 'stealing' ideas to transform them into something new and valuable.

  • Throughout the talk, Kleon references various artists and thinkers, including Stravinsky, Tom Phillips, and Steve Jobs, to highlight the notion that all creative work builds on what came before, advocating for a mindset of continuous inspiration and transformation.


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