YouTube for Real Estate | LIVE Q&A & Channel Reviews with Levi Lascsak & Krissy Owens

TL;DR

In this YouTube training session, the host answers questions about YouTube, video editing, and keyword optimization for real estate channels. Additionally, the importance of using drone footage in real estate videos is discussed.

Transcript

oh Welcome to our live YouTube training and I am solo again today I wasn't sure if uh Levi was gonna make a cameo here but he is in Hawaii today uh I believe he speaks this afternoon and so I am running solo again today so I'm here to answer your questions about YouTube about video editing anything related to YouTube for Real Estate so I'm gonna po... Read More

Key Insights

• 🔨 TubeBuddy is recommended as the primary tool for keyword research and ranking on YouTube, while VidIQ can be used as a supplementary tool.
• 😃 A/B testing is a powerful strategy for optimizing videos, with a focus on thumbnails, headlines, and descriptions.
• 💬 Utilize comment sections and competitors' channels to find content ideas and identify gaps in the market.
• 🌠 Shooting your own drone footage can provide unique and valuable content, as well as control over copyright and exclusivity.
• 🥺 When considering channel names, prioritize areas you plan to work in or can refer leads to, ensuring alignment with your service area.
• 😒 Use unique and specific keywords in tags and descriptions to enhance searchability and reach on YouTube.
• 🫵 Break down content by price points and different seasons to cater to a variety of viewer interests and needs.

Questions & Answers

Q: Should I use TubeBuddy or VidIQ for keyword research and ranking?

TubeBuddy is recommended as the primary tool for keyword research and ranking, as it provides more accurate results. VidIQ can be used as a supplementary tool to find unique ideas and keywords.

Q: How can I effectively use A/B testing to improve my videos?

A/B testing is powerful in optimizing videos. Start with testing thumbnails, then move on to headlines and descriptions. However, avoid testing multiple elements simultaneously to accurately identify what caused the change.

Q: Can I have separate Google My Business pages for different areas?

Yes, you can have separate pages for different areas, as long as they have different addresses. However, be cautious with llc's and locations, as Google may have limitations on verification.

Q: Where can I find drone footage of my area?

Look for drone footage in online repositories, such as Storyblocks or Adobe Stock. Additionally, consider getting a drone license and shooting your own footage for a unique and valuable content library.

Key Insights:

• TubeBuddy is recommended as the primary tool for keyword research and ranking on YouTube, while VidIQ can be used as a supplementary tool.
• A/B testing is a powerful strategy for optimizing videos, with a focus on thumbnails, headlines, and descriptions.
• Utilize comment sections and competitors' channels to find content ideas and identify gaps in the market.
• Shooting your own drone footage can provide unique and valuable content, as well as control over copyright and exclusivity.
• When considering channel names, prioritize areas you plan to work in or can refer leads to, ensuring alignment with your service area.
• Use unique and specific keywords in tags and descriptions to enhance searchability and reach on YouTube.
• Break down content by price points and different seasons to cater to a variety of viewer interests and needs.
• Consider creating content based on negative comments to address concerns and turn them into positive and informative videos.

Summary & Key Takeaways

• The session focuses on keyword optimization and the use of TubeBuddy and VidIQ for YouTube ranking.

• The presenter emphasizes the importance of starting with TubeBuddy for keyword research before using VidIQ as a supplementary tool.

• A/B testing is recommended for optimizing videos, with a focus on testing thumbnails, headlines, and descriptions.

• Using comment sections and competitors' channels is suggested for finding content ideas and identifying gaps in the market.