Questions I Never Answer About Being a Social Media Manager

TL;DR

Latasha answers common questions about being a social media manager.

Transcript

my biggest sponsorship that I've done just for a video was like tell everyone what's up welcome back to my channel or welcome me through new my name is Latasha I'm the freelance social media manager and marketing consultant I live in Detroit and I post videos every single week about my life as an entrepreneur and stuff like that so today I'm answer... Read More

Key Insights

• Latasha manages between five and ten clients at a time, balancing short-term and long-term projects to maintain quality service.
• Sponsorship earnings for Latasha typically start at $500, with the highest being $1,200, differing from her YouTube ad revenue.
• Gaining social media management experience can be achieved through freelancing, personal projects, and platforms like GenM for apprenticeships.
• Building a side hustle is crucial before transitioning to full-time freelancing, allowing for a smoother and more secure transition.
• After going full-time, Latasha replaced her corporate income within two months, leveraging years of side hustle experience.
• Latasha left her 9-to-5 due to personal challenges and an unstable work environment, opting to focus on her business full-time.
• Returning to corporate is possible for Latasha, but it would require a role that offers leadership and diverse responsibilities.
• Her first freelance contract was $20 per hour, highlighting the importance of learning and adjusting pricing strategies over time.

Questions & Answers

Q: How many clients does Latasha work with at a time?

Latasha typically manages between five and ten clients simultaneously. This number varies based on the scope and duration of each project. Some clients require short-term assistance, while others are long-term relationships. She ensures she can dedicate adequate time and quality service to each client.

Q: How much does Latasha earn from sponsorships?

Sponsorship earnings for Latasha generally start at around $500 per project. The highest sponsorship she has received was $1,200 for a single video. Her earnings from sponsorships differ from her YouTube ad revenue, which is typically under $500 per month.

Q: How did Latasha gain social media management experience?

Latasha gained her social media management experience through freelancing and personal projects, such as managing her blog and social media profiles. She also recommends platforms like GenM, where individuals can gain experience through apprenticeships, allowing them to work with businesses in a volunteer capacity.

Q: What is Latasha's advice for transitioning to full-time freelancing?

Latasha advises building a side hustle before transitioning to full-time freelancing. This approach allows individuals to gain experience, build a client base, and ensure financial stability before making the switch. It took her about two months to replace her corporate income with freelance work, thanks to her side hustle efforts.

Q: Why did Latasha quit her 9-to-5 job?

Latasha quit her 9-to-5 job due to personal challenges and an unstable work environment. She experienced stress and mental health struggles, prompting her to focus on her business full-time. She had been building her business on the side and felt it was the right time to make the transition.

Q: Would Latasha consider returning to corporate work?

Latasha is open to returning to corporate work under the right circumstances. She values the experience gained from working in corporate roles, especially in leadership and diverse responsibilities. However, she would prefer a role that allows her to be hands-on and involved in various aspects of the business.

Q: How much was Latasha's first freelance contract worth?

Latasha's first freelance contract was worth $20 per hour. Initially, she charged hourly rates, which she later realized were not sustainable after factoring in taxes. This experience taught her the importance of adjusting pricing strategies and understanding the true value of her work.

Q: What is Latasha's view on sharing income details?

Latasha is cautious about sharing income details to avoid comparison and judgment. She believes everyone progresses at their own pace and that financial situations differ. Her aim is to provide insights without encouraging unhealthy comparisons, emphasizing that her journey is unique to her circumstances.

Summary & Key Takeaways

• Latasha shares her journey as a freelance social media manager, discussing client management, sponsorship earnings, and gaining experience without traditional internships.

• She emphasizes the importance of building a side hustle before going full-time, sharing her strategy to replace her corporate income quickly.

• The video also covers her reasons for leaving a 9-to-5 job, the possibility of returning to corporate, and the learning experiences from her first freelance contract.