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Exactly WHAT Do We Send New Email Subscribers? Email Marketing on The Income Stream - Day 139

August 5, 2020
by
Pat Flynn
YouTube video player
Exactly WHAT Do We Send New Email Subscribers? Email Marketing on The Income Stream - Day 139

TL;DR

Immediately after someone subscribes to an email list, it is crucial to make a great first impression by delivering value and providing a clear direction for next steps.

Transcript

uh so much for joining me today in day 139 of the income stream this week's been all about email marketing we started off the week by first talking about lead magnets little incentives that we can create uh hopefully very attractive to our audience so that they could subscribe to our list uh then yesterday tuesday we talked specifically about okay ... Read More

Key Insights

  • 😫 The first impression in email marketing is critical, as it sets the tone for the subscriber's experience.
  • 🙇 The thank you page is an important touchpoint to provide additional value and guide subscribers to relevant content.
  • 😫 Emails should deliver on promises, provide additional resources, set expectations, and offer opportunities for engagement.

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Questions & Answers

Q: How can I create a great first impression for new subscribers to my email list?

You can create a great first impression by delivering on the promised lead magnet, offering additional valuable content and resources, and making it clear what subscribers can expect from future emails.

Q: How can I utilize the thank you page to enhance the subscriber's experience?

The thank you page is a prime opportunity to provide additional value, direct subscribers to relevant content or resources on your website, and encourage further engagement with your brand.

Q: What should I include in the first email to new subscribers?

In the first email, you should deliver the promised lead magnet, provide additional resources or quick wins, and set expectations for future emails. Also, consider asking subscribers to reply to the email to encourage engagement and gather feedback.

Q: How can I re-engage a cold email list?

To re-engage a cold email list, offer a quick win or valuable content that is relevant to their interests or previous interactions. Also, encourage subscribers to reply to the email to gather feedback and gauge their current needs and interests.

Summary & Key Takeaways

  • The first impression upon subscribing to an email list is crucial, as it sets the tone for the subscriber's entire experience with the brand.

  • A well-crafted thank you page can provide additional value, guide subscribers to relevant content, and encourage further engagement.

  • Emails should deliver the promised lead magnet and provide additional resources, while also setting expectations for future emails and offering opportunities for further interaction.


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