The Results from My 30-Day Periscope Experiment

TL;DR

Michael Hyatt shares insights from his 30-day Periscope experiment.

Transcript

hey guys Michael hayatt here can you hear me okay as you can see I'm playing with a little bit different set today and I'm further away from the camera trying to get used to this new Periscope landscape mode and It's Tricky you know there's some nuances to it and by the way if you guys haven't upgraded to the new Periscope app you've got to do that... Read More

Key Insights

• Michael Hyatt conducted a 30-day experiment with Periscope to evaluate its potential as a leadership tool and content platform.
• He discovered Periscope as a valuable tool for real-time interaction and feedback from his audience, enhancing engagement and connection.
• The experiment helped Hyatt become more comfortable on camera, improving his on-screen presence and communication skills.
• Periscope allows for authentic engagement, enabling followers to experience the real personality behind the content, which builds trust.
• Hyatt plans to integrate Periscope into his content strategy, using it to develop ideas before they become blog posts or podcasts.
• He intends to broadcast on Periscope five days a week, while remaining flexible to accommodate his schedule.
• Hyatt acknowledges the potential for overexposure but believes the benefits of building community outweigh the risks.
• He is considering using Blab as another platform for interaction but remains focused on mastering Periscope first.

Questions & Answers

Q: What was the main purpose of Michael Hyatt's 30-day Periscope experiment?

The main purpose of Michael Hyatt's 30-day Periscope experiment was to evaluate the platform's potential as a leadership tool and content platform. He aimed to understand its effectiveness for real-time interaction, audience engagement, and how it could fit into his overall content strategy.

Q: How did Periscope help Michael Hyatt improve his on-camera presence?

Periscope helped Michael Hyatt improve his on-camera presence by providing regular opportunities to practice and become more comfortable in front of the camera. The real-time nature of the platform allowed him to think on his feet, engage with live feedback, and refine his communication skills, ultimately enhancing his video presentation abilities.

Q: Why does Michael Hyatt value real-time interaction on Periscope?

Michael Hyatt values real-time interaction on Periscope because it allows him to receive immediate feedback from his audience, fostering a deeper connection and engagement. This interaction helps him understand what resonates with his followers, provides ideas for new content, and builds trust by showcasing his authentic self.

Q: What are Michael Hyatt's plans for integrating Periscope into his content strategy?

Michael Hyatt plans to integrate Periscope into his content strategy by using it as a platform to test and refine ideas before they become blog posts or podcasts. He intends to broadcast five days a week, using the insights and feedback from Periscope sessions to enhance his written and audio content, while remaining flexible to accommodate his schedule.

Q: How does Michael Hyatt address the concern of overexposure on Periscope?

Michael Hyatt addresses the concern of overexposure on Periscope by acknowledging the potential risk but believes the benefits of building community and engagement outweigh it. He plans to monitor the impact on his product sales and audience interest, adjusting his strategy if necessary to maintain a balance between visibility and value.

Q: What role does authenticity play in Michael Hyatt's use of Periscope?

Authenticity plays a crucial role in Michael Hyatt's use of Periscope, as it allows his audience to experience the real person behind the content. By being genuine and transparent, Hyatt builds trust with his followers, fostering a deeper connection that enhances his influence and ability to drive transformation.

Q: What is Michael Hyatt's perspective on using Blab as a platform?

Michael Hyatt is considering using Blab as a platform for interaction but remains focused on mastering Periscope first. He sees potential in Blab's format, which allows multiple people to engage in a split-screen setup, but wants to ensure he doesn't become overwhelmed by managing too many platforms simultaneously.

Q: How does Michael Hyatt plan to handle the technical challenges of Periscope?

Michael Hyatt plans to handle the technical challenges of Periscope by staying patient with the platform's updates and learning from other users. He acknowledges the initial learning curve and occasional technical issues but is committed to adapting and finding solutions to enhance his broadcasting experience and audience engagement.

Summary & Key Takeaways

• Michael Hyatt shares the results of his 30-day Periscope experiment, highlighting the platform's potential for real-time interaction and engagement. He plans to continue using Periscope as a key part of his content strategy, broadcasting five days a week.

• Hyatt emphasizes the importance of authenticity and real-time feedback in building trust with followers. He appreciates how Periscope enhances his on-camera skills and provides a platform for deeper audience connection.

• While considering other platforms like Blab, Hyatt remains focused on using Periscope to refine his ideas and engage with his community. He plans to integrate insights from Periscope into his blog and podcast content.