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Blogging - How To Make Money From Your Blog

5.1K views
•
February 18, 2015
by
DigitalMarketer
YouTube video player
Blogging - How To Make Money From Your Blog

TL;DR

Learn to earn $1 per subscriber monthly from your blog.

Transcript

hey guys Russ hunterberry here with digital marketer and today we're going to be talking about how to make money with your blog all right so we jumped on over to my computer to take a look at this plan so the big idea here is $1 per subscriber per month okay so let's let's say you've got a th000 subscribers so we're going to we're going to show how... Read More

Key Insights

  • Understanding earnings per click (EPC) is crucial for monetizing a blog effectively. A $1 EPC is the target for successful email campaigns.
  • A 20% open rate and 30% click-through rate are good benchmarks for email marketing to blog subscribers.
  • With 1,000 subscribers, a consistent email strategy can generate approximately $960 monthly if the EPC is maintained at $1.
  • The frequency of sending emails can impact earnings. Sending emails four times a week can significantly boost monthly revenue.
  • Analyzing each email campaign's EPC helps in identifying which offers are profitable and should be repeated.
  • A low EPC, such as $0.50, indicates a need to reassess the offer and email strategy for better results.
  • Bloggers should treat their blog as a business, focusing on metrics like EPC to drive financial success.
  • Additional resources, like a list of blog post ideas, can aid bloggers in maintaining content consistency and engagement.

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Questions & Answers

Q: How can a blogger earn $1 per subscriber per month?

A blogger can earn $1 per subscriber per month by targeting a $1 earnings per click (EPC) in their email marketing campaigns. This involves achieving a 20% open rate and a 30% click-through rate, which translates to 60 clicks per email sent to 1,000 subscribers, resulting in $60 per email.

Q: What is a good open rate and click-through rate for emails?

A good open rate for emails is around 20%, and a strong click-through rate is approximately 30%. These benchmarks help bloggers gauge the effectiveness of their email campaigns and ensure they are engaging their audience effectively, leading to higher earnings per click (EPC) and overall revenue.

Q: How often should bloggers send emails to their subscribers?

Bloggers can send emails as often as they like, but sending emails four times a week is recommended to maximize revenue. This frequency allows for consistent engagement with subscribers and can generate approximately $960 monthly from 1,000 subscribers, assuming a $1 earnings per click (EPC) is maintained.

Q: What should bloggers do if their EPC is low?

If a blogger's EPC is low, such as $0.50, they should reassess their email offers and strategies. This may involve testing different offers, improving email content, or optimizing the timing and frequency of emails to increase engagement and sales, ultimately aiming to reach a $1 EPC for better profitability.

Q: Why is EPC important for bloggers?

Earnings per click (EPC) is crucial for bloggers because it directly measures the profitability of their email marketing campaigns. By focusing on EPC, bloggers can determine the effectiveness of their offers and optimize their strategies to maximize revenue, ensuring they earn $1 per subscriber per month and treat their blog as a business.

Q: How can bloggers increase their EPC?

Bloggers can increase their earnings per click (EPC) by enhancing the relevance and appeal of their offers, improving email content and design, segmenting their audience for targeted messaging, and testing different strategies to see what resonates best with their subscribers. Regular analysis and optimization are key to achieving higher EPC.

Q: What additional resources are available to bloggers?

Bloggers can access resources such as a PDF download of 212 blog post ideas, which helps maintain content consistency and engagement. Additionally, subscribing to channels like Digital Marketer provides ongoing tips and strategies for effective blogging and monetization, supporting bloggers in growing their audience and revenue.

Q: How can bloggers treat their blog as a business?

Bloggers can treat their blog as a business by focusing on key metrics like earnings per click (EPC), consistently analyzing campaign performance, and optimizing their strategies for maximum profitability. This involves treating their audience as customers, providing value, and continuously refining their approach to increase engagement and revenue.

Summary & Key Takeaways

  • The video explains how bloggers can monetize their blogs by focusing on earnings per click (EPC). Achieving a $1 EPC is key to generating $1 per subscriber per month through email marketing.

  • With a subscriber base of 1,000, bloggers can earn roughly $960 monthly by sending emails four times a week, assuming a $1 EPC is maintained.

  • The content emphasizes treating a blog as a business and consistently evaluating email campaign performance to optimize earnings and subscriber engagement.


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