How Freelancers Find BIG Clients on LinkedIn

TL;DR

Learn how to efficiently find potential clients on LinkedIn using the front door (job search), the back door (searching for motion designers), and the secret handshake (paid sales Navigator).

Transcript

in this video I'm going to show you how you can find clients on LinkedIn using the front door the back door and the side door which requires a secret knock and the secret handshake now in this video I'm going to be showing you some really valuable things and it's going to be on the house it's going to be free and so I propose a trade how about I do... Read More

Key Insights

• 🔨 LinkedIn can be used as a valuable tool for finding potential clients or job opportunities efficiently.
• 👨‍🔬 By using the job search functionality, users can identify companies hiring motion designers and freelancers.
• 👻 Searching for motion designers on LinkedIn allows for the discovery of lesser-known companies in need of motion designers.
• 👨‍🔬 LinkedIn Sales Navigator provides advanced search features and filters for a more targeted approach in finding potential clients.
• 🏛️ Sales Navigator helps in identifying decision-makers within target companies, making it easier to initiate contact and build relationships.
• 🥺 Filtering search results based on company size, employee tenure, and industry can lead to more suitable and relevant potential clients.
• 👨‍🔬 Utilizing specific search terms related to motion design, such as After Effects or Cinema 4D, can yield different types of job opportunities or clients.

Questions & Answers

Q: How can using the job search functionality on LinkedIn help in finding potential clients?

The job search functionality on LinkedIn allows users to search for specific job titles, such as "motion designer," and filter the results by location and time posted. This helps in identifying companies hiring motion designers, providing a pool of potential clients.

Q: Why is it beneficial to search for motion designers instead of jobs on LinkedIn?

Searching for motion designers on LinkedIn allows for a roundabout way to discover companies that hire motion designers. By looking at the work experience of motion designers, you can identify lesser-known companies that are potential clients.

Q: What is LinkedIn Sales Navigator, and how can it assist in finding potential clients?

LinkedIn Sales Navigator is a paid tool that offers advanced search features and filters, providing a more efficient way to find potential clients. It allows for a global search, narrowing down results based on company size, employee tenure, industry, and other criteria.

Q: How can Sales Navigator help in identifying decision-makers within target companies?

Sales Navigator provides insights into the roles and titles of employees within companies, making it easier to identify decision-makers. By filtering search results based on job titles related to production, marketing, or multimedia, users can pinpoint the right people to reach out to.

Key Insights:

• LinkedIn can be used as a valuable tool for finding potential clients or job opportunities efficiently.
• By using the job search functionality, users can identify companies hiring motion designers and freelancers.
• Searching for motion designers on LinkedIn allows for the discovery of lesser-known companies in need of motion designers.
• LinkedIn Sales Navigator provides advanced search features and filters for a more targeted approach in finding potential clients.
• Sales Navigator helps in identifying decision-makers within target companies, making it easier to initiate contact and build relationships.
• Filtering search results based on company size, employee tenure, and industry can lead to more suitable and relevant potential clients.
• Utilizing specific search terms related to motion design, such as After Effects or Cinema 4D, can yield different types of job opportunities or clients.
• LinkedIn Sales Navigator may require a paid subscription, but the advanced features and benefits make it worth considering for freelancers or job seekers.

Summary & Key Takeaways

• Most motion designers use LinkedIn inefficiently, treating it like a regular social media platform. However, using the job search functionality can help identify potential clients or job opportunities.

• Searching for motion designers on LinkedIn can provide insights into companies that are likely to hire freelancers. It allows for a broader lead list and the chance to discover lesser-known companies in need of motion designers.

• Utilizing LinkedIn's paid tool, Sales Navigator, provides advanced search features and filters, allowing for a more targeted approach in finding potential clients. It helps in identifying companies of a suitable size and tenure and even decision-makers within those organizations.