2018 in Review (Income Report & More)

TL;DR
Pat shares his annual review, discussing the success of his courses, the growth of his YouTube channel, and plans for a new conference in 2019.
Transcript
- Hey, what's up, Team Flynn? It's Pat here in SPI Studios right now. It's time to do a little bit of cleaning before the end of the year, and I thought this would be a good time as I clean the office for me to tell you a little bit about how the business went this year. I've stopped the income reports this year, and I have a very specific video th... Read More
Key Insights
- 👶 Pat's focus in 2018 was on optimizing his courses and improving marketing funnels, rather than creating new content.
- 🔨 Webinars were a successful tool, helping to generate over $1.3 million in course sales.
- 💁 Pat's YouTube channel experienced significant growth, with experimentation across different video formats and topics.
- 👶 Pat's plans for 2019 include the launch of a new conference, FlynnCon, and more focus on providing helpful content related to business logistics and operations.
- ❤️🩹 Pat highlights the importance of reviewing past accomplishments and considering what you want your life to look like at the end of the next year.
- 😤 Pat emphasizes the value of investing in a team to help grow and scale a business.
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Questions & Answers
Q: Why did Pat stop sharing income reports in 2018?
Pat stopped sharing income reports in order to focus on sharing more in-depth and actionable content for his audience.
Q: How did Pat optimize his courses in 2018?
Instead of creating new courses, Pat focused on improving the funnels and marketing strategies for his existing courses.
Q: What were some successful marketing tools for Pat in 2018?
Webinars were a successful marketing tool for Pat, allowing him to connect with his audience and generate over $1.3 million in course sales. He also used a new webinar platform called Demio.
Q: How did Pat's YouTube channel grow in 2018?
Pat's YouTube channel grew significantly in 2018, experimenting with different video formats and topics. Some videos performed better than expected, while others took longer to gain traction.
Summary & Key Takeaways
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Pat focused on optimizing his existing courses rather than creating new ones in 2018.
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Webinars were a successful marketing tool for Pat, improving the experience for his audience and generating over $1.3 million in course sales.
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Pat's YouTube channel grew significantly in 2018, experimenting with different video formats and topics.
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