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How To Find Logo Design Ideas

2.4M views
•
October 8, 2017
by
Mohamed Achraf
YouTube video player
How To Find Logo Design Ideas

TL;DR

Learn how to generate logo design ideas through creative thinking processes and execute them visually.

Transcript

hello everyone welcome back many of you asked me how to find logo design ideas it was really a hard question to answer because I can't teach you creativity but there is some methods that help you get creative and come up with great logo design concepts so today I am going to walk you through the process of designing a logo but I will concentrate on... Read More

Key Insights

  • 🤔 The thinking process behind logo design is crucial for generating impactful ideas.
  • 💁 Collecting relevant information from clients through a creative brief helps gather specific project details and expectations.
  • 🤯 Mind mapping techniques can spark creative logo ideas through word associations.
  • 🏂 Reference images and mood boards can provide inspiration and guidance during the design process.
  • 💯 Creating multiple sketches and exploring design alternatives is essential for finding the perfect logo concept.

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Questions & Answers

Q: What is the first step in generating logo design ideas?

The first step is to collect information from the client by creating a creative brief, which includes questions about the client's business, target audience, and values they want to convey.

Q: What is mind mapping and how does it help in generating logo ideas?

Mind mapping is the creation of a visual representation of words related to the main topic, followed by finding associations to these words to generate creative logo ideas.

Q: How can reference images and mood boards be helpful in logo design?

Reference images and mood boards can provide inspiration for shapes, colors, and overall design direction.

Q: Why is it important to explore multiple sketches and design alternatives?

Exploring multiple sketches and design alternatives allows for experimenting and exploring different combinations to find the desired logo design.

Key Insights:

  • The thinking process behind logo design is crucial for generating impactful ideas.
  • Collecting relevant information from clients through a creative brief helps gather specific project details and expectations.
  • Mind mapping techniques can spark creative logo ideas through word associations.
  • Reference images and mood boards can provide inspiration and guidance during the design process.
  • Creating multiple sketches and exploring design alternatives is essential for finding the perfect logo concept.
  • Experimentation and exploration are key in logo design to achieve the desired design outcome.

Summary & Key Takeaways

  • To generate logo design ideas, it is important to invest time in the thinking process behind the design.

  • Start by collecting relevant information from the client through a creative brief.

  • Use mind mapping techniques to create word associations that can inspire creative logo ideas.


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