#AskJason @ Microsoft Global Startup Roadshow: Ravi Subramanyam's iBotControls error-sensing

TL;DR

Using intelligent machines, this platform aims to improve customer service and provide valuable insights for manufacturers.

Transcript

our story really began with 50 years of customer service right you buy appliances something goes wrong yep call customer service and start complaining about it and somebody will eventually attend to it whereas if you are under the weather you're kind of calling a doctor and saying I don't feel well sure our motivation was to bring in that kind of i... Read More

Key Insights

• 🐕‍🦺 Intelligent machines with reporting capabilities enhance customer service experiences and reduce frustration.
• 👻 Collaborating with OEMs allows for better integration, testing, and adoption of the platform.
• 👨‍💼 The platform offers opportunities for alternative revenue models, contributing to business growth.
• 💌 Effective pitching strategies involve using relatable analogies and letting customers explain the product's benefits.
• 👨‍💼 Enterprise-focused businesses like the platform benefit from easier evaluation and feedback from potential clients.
• 🌥️ Large brands in India, such as Videocon, have embraced the platform for consumer durables.
• 🐕‍🦺 Service revenue presents a significant ongoing opportunity for the platform.

Questions & Answers

Q: How does the platform help manufacturers improve customer service?

The platform enables manufacturers to add intelligence to their machines, allowing them to monitor performance, identify issues, and provide timely information to customers and manufacturers for quicker resolutions.

Q: What is the significance of the platform's focus on OEMs?

By working closely with OEMs, the platform ensures direct access to the manufacturers of various equipment, facilitating better integration and testing, leading to improved operational efficiency and customer satisfaction.

Q: How does the platform change traditional revenue models?

The platform offers opportunities to explore alternative revenue models, such as charging based on the amount of water produced rather than selling the machine itself. This shift allows businesses to better align their revenue with their services.

Q: How does the platform address the challenge of startup pitching?

The platform's CEO suggests asking customers to explain what the product does, which can enhance credibility and provide valuable insights. Additionally, he advises using relatable analogies to effectively communicate the benefits of the platform.

Summary & Key Takeaways

• The company's platform helps manufacturers add intelligence to their machines, allowing them to sense and report on their performance and any issues.

• By collaborating with original equipment manufacturers (OEMs) in various industries, the platform helps businesses provide better service and explore alternative revenue models.

• With the ability to send specific error messages and instructions for fixes, the platform reduces customer frustration and improves user experience.