HT Brand Leadership Series Ep. 46 | Krishnan Chatterjee on ‘Decoding AI in B2B Marketing’

Transcript

Where are you on the P&L? If you're in the bottom part of the P&L, which means you're a cost, you're going to be optimized in the age of AI. If you're mediocre at anything, it is going to be risky. This is, you know, the dance that AI is going to start creating thinner funnels, intent-driven consumers, agent-driven marketers who are serving th lite... Read More