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How to Make a Facebook Landing Page

October 27, 2009
by
Pat Flynn
YouTube video player
How to Make a Facebook Landing Page

TL;DR

Learn how to create a Facebook landing page that introduces your business or brand to new visitors.

Transcript

hey everybody this is pat flynn from the smart passive income blog today i'm going to show you how to make a facebook landing page now what is a facebook landing page well it's exactly what it sounds like it's a page on your business or fan page that first time visitors will see or land on first now why is this good why would you want a Facebook la... Read More

Key Insights

  • 👻 A Facebook landing page allows businesses to create a customized first impression for new visitors.
  • 🥺 Including an opt-in area for a newsletter on the landing page can help capture leads and grow email lists.
  • 🤙 Adding clear calls to action on the landing page can encourage visitors to become fans or take other desired actions.
  • 👻 The static FBML application allows customization using HTML code without the need to learn a new language.
  • 😫 Setting the landing page as the default for new visitors ensures they see it first, increasing its visibility and impact.
  • 👶 A well-designed landing page can provide a clear introduction to your brand and increase engagement with new visitors.
  • 💁 Facebook landing pages can be used to drive conversions, promote events, showcase products, or provide valuable information.

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Questions & Answers

Q: What is a Facebook landing page?

A Facebook landing page is a customized page on your business or fan page that serves as the first impression for new visitors. It allows you to provide information about your brand and encourage visitors to take specific actions, such as becoming a fan or subscribing to a newsletter.

Q: How can a Facebook landing page benefit my business or brand?

A landing page provides a better introduction to your brand than the default wall, allowing visitors to understand what your page is about and what you offer. It also gives you the opportunity to include calls to action and an opt-in area for collecting leads.

Q: How can I create a Facebook landing page?

First, you need to create a Facebook fan page if you haven't already. Then, install the static FBML application and choose the page where you want to place the landing page. Customize the tab name and add your HTML code to design the landing page.

Q: How can I direct people to my Facebook landing page?

There are two ways to get people to see your landing page. First, you can obtain the specific URL for the landing page and share it through social media or your website. Second, you can set the landing page as the default for new visitors by adjusting the settings in the options area of your Facebook wall.

Summary & Key Takeaways

  • A Facebook landing page allows you to customize the first impression for new visitors to your business or fan page.

  • By creating a landing page, you can provide an introduction to your brand, include an opt-in area for a newsletter, and add calls to action to encourage visitors to become fans.

  • To create a landing page, you need to create a Facebook fan page and install the static FBML application, where you can input your HTML code for the landing page design.


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