The 21-Second Hook Formula That Makes Viewers Beg to Buy Your Product

Transcript

Every great story starts with the hero who's doing fine, but they immediately get into a hole. I always say never make yourself the hero in the story. So, whoever is giving you the money when they see your video, you want them to find themselves in the story. What this means for you as a principal is you need to cast a vision for your customer's li... Read More