#AskGaryVee Episode 108: E-Commerce, Elevators, & Aliens

TL;DR

Gary Vaynerchuk discusses the potential of mobile-only e-commerce sites, the effectiveness of using Twitter search for certain niches, his ability to have successful business meetings anywhere, and his perspective on work-life balance.

Transcript

• On this episode, we talk about e-commerce, Twitter search, and self awareness. (hip hop music) You ask questions, and I answer them. This is the #AskGaryVee Show. Hey everybody, this is Gary Vay-ner-chuk and this is episode 108 of the #AskGaryVee Show. Hey guys, you can go back to your, you know, Well Katie, get prepared, because anything is pos... Read More

Key Insights

• 🚗 The potential for a disruptive mobile-only e-commerce player exists, and Gary Vaynerchuk believes this opportunity will grow as mobile e-commerce behavior becomes more prevalent.
• 💁 Twitter search may not be the most effective tool for finding relevant information in certain niche markets, and alternative approaches like content creation and video marketing may yield better results.
• 🥹 Gary Vaynerchuk prioritizes getting deals done and is comfortable holding successful business meetings in unconventional environments.
• ⚖️ Work-life balance is a unique challenge for Gary Vaynerchuk, but he finds a balance by spending quality time with his family during weekends and vacations.
• 😷 Gary Vaynerchuk's perspective on mentorship and seeking advice is that he generally doesn't ask anyone for guidance and instead learns by observing others and reflecting on his own experiences.
• ⌛ Despite working long hours, Gary Vaynerchuk still prioritizes quality time with his family and believes that he is able to effectively balance his personal and professional life.
• 👽 Gary Vaynerchuk believes in the existence of aliens and enjoys contemplating the idea of parallel universes where alternate versions of himself exist.

Questions & Answers

Q: What is the potential for a mobile-only e-commerce player to disrupt the market?

Gary Vaynerchuk believes that a mobile-only e-commerce player has the opportunity to disrupt the market by fully embracing mobile as their primary platform. He expects that mobile e-commerce behavior will continue to grow exponentially in the future, and there is potential for a player to emerge in the next few years that is mobile-centric and even mobile-only.

Q: How can one effectively use Twitter search for niche markets like elevator repairs or sales?

Twitter search may not be the most effective tool for finding relevant information in certain niche markets. Gary Vaynerchuk suggests that content creation, such as creating infographics or videos, that target the decision-makers in that niche market may be a more successful approach. By creating awareness and directing it towards platforms like LinkedIn, one can reach the relevant audience more effectively than relying solely on Twitter search.

Q: In what environments does Gary Vaynerchuk have successful business meetings?

Gary Vaynerchuk is open to having successful business meetings in any environment, including unconventional places. He is comfortable conducting meetings on flights, in restaurants, in the office, or even in unusual locations like funeral parlors. He believes that the location or setting does not matter as long as deals are being made.

Q: How does Gary Vaynerchuk prioritize family while working long hours?

Gary Vaynerchuk acknowledges that his work schedule is intense, but he still prioritizes spending quality time with his family. He claims to be all in during weekends and takes seven weeks of vacation in a year. He also mentions a potential adjustment in 2016 to come home every day at 5pm for a short time to eat or bathe, showing his commitment to finding a balance between work and family life.

Summary & Key Takeaways

• Gary Vaynerchuk believes that there is a potential for a mobile-only e-commerce player to disrupt the market and be successful. He is interested in seeing who will be the first to fully embrace mobile as their primary platform.

• For certain niche markets, Twitter search may not be the most effective tool for finding relevant information. Instead, content creation and video marketing might be more beneficial for reaching the target audience.

• Gary Vaynerchuk believes that he can have successful business meetings in any environment and is comfortable conducting them anywhere. He prioritizes getting deals done, regardless of the location or setting.

• Despite his busy schedule and long work hours, Gary Vaynerchuk claims that he still prioritizes his family and spends quality time with them. He acknowledges that his approach to work-life balance is unique and may not work for everyone.