Why is Matcha EVERYWHERE?!

Transcript

Why is matcha everywhere? Is it just me or is everything suddenly green? Coffee shops green, bakeries green, skincare, Pokemon? Somehow matcha has gone from a niche tea ceremony ingredient to a full blown lifestyle. It's not just a drink anymore. It's a donut, it's a lemonade, it's a lip balm, it's a personality, but what even is matcha? Why is it ... Read More