How to Create (& Sell) Your First Online Course in 2023

TL;DR
Learn the step-by-step process of building an engaging course to ensure its effectiveness in a course selling business.
Transcript
One of the most exciting times in any course selling business is actually building a new course and getting ready to sell it. That's why in this video I'm going to show you how to build an engaging course so that when it does come time to launch, you know that it's going to be effective. So, welcome back to the channel. I'm Devlin Peck, a... Read More
Key Insights
- 👥 Pre-selling a course and gathering a focus group of paying customers provides ongoing feedback and support during the course building process.
- ⚾ Outlining lessons based on clear objectives helps align the course content with the desired learning outcomes.
- 👶 Incorporating practice and feedback opportunities helps learners apply new skills and receive guidance for improvement.
- ⚾ Prioritizing feedback and making changes based on feasibility and scope ensures an iterative course development process.
- 🖐️ Weekly focus groups play a crucial role in gathering insights, making design decisions, and building anticipation for the course.
- ❓ Offering supplemental resources and including feedback surveys enhances the learning experience for course participants.
- 👣 Chunking course content into 1 to 10 minute videos improves engagement and progress tracking for learners.
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Questions & Answers
Q: Why is it important to build an engaging course for effective course selling?
Building an engaging course ensures that customers achieve the goals they signed up for, resulting in customer satisfaction and increased sales.
Q: How can I gather feedback on the outline of my course?
Conducting focus groups with pre-sale customers allows you to gain insights and suggestions for improvement before recording lessons.
Q: How do I prioritize feedback and make changes to my course?
Track feedback and prioritize changes based on factors such as severity, feasibility, and scope. Not all feedback can be accommodated, but it's essential to address the most relevant ones.
Q: What role do weekly focus groups play in course building?
Weekly focus groups provide invaluable feedback from ideal customers, guiding the course design process and ensuring a great user experience.
Summary & Key Takeaways
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The video discusses the importance of building an engaging course to ensure its effectiveness in a course selling business.
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The process involves outlining lessons, gathering feedback from a focus group, recording and publishing lessons, and incorporating practice and feedback opportunities.
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Weekly focus groups and tracking feedback are essential for making design decisions and prioritizing changes.
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