How to Write a Best-Selling Book with Corey Gladwell

TL;DR

Corey Gladwell shares insights on writing a best-selling book, emphasizing the importance of creating content that resonates with oneself and potential readers. He suggests recording and transcribing ideas to ease the writing process and recommends leveraging personal networks and online platforms for promotion. Gladwell highlights the significance of authenticity in branding and the role of a book in establishing authority.

Transcript

hey Corey awesome to have you here thanks so much for being a guest on today's show yeah thanks for having me man I appreciate it oh no I'm absolutely excited I mean I've been listening to some of your work hearing some of you speak to uh to a couple mutual friends of ours with AJ and that saw your last uh performance there on AJ's live stream whic... Read More

Key Insights

• Corey Gladwell is a two-time bestselling author and entrepreneur.
• Growing up on Section 8 welfare drove Corey to pursue entrepreneurship.
• Corey owned multiple businesses by age 23 but found them unfulfilling.
• A spiritual experience shifted Corey's perspective, leading to a focus on writing and coaching.
• Corey uses recording and transcription to streamline the writing process.
• Corey founded Author Alliance to help entrepreneurs become bestselling authors.
• Corey emphasizes the importance of authenticity and audience perception in branding.
• A book can significantly enhance credibility and authority in the market.

Questions & Answers

Q: How can someone who isn't a natural writer create a book?

Corey Gladwell suggests recording your thoughts and transcribing them to create content for a book. This method allows you to capture ideas without the pressure of writing. Once transcribed, the content can be edited and organized into a book format. This approach is beneficial for those who find traditional writing challenging.

Q: What role does a book play in establishing authority?

A book significantly enhances credibility and authority in the marketplace. As a published author, you are perceived as an expert in your field, which can lead to opportunities such as media features, speaking engagements, and increased trust from potential clients. A book serves as a powerful tool for differentiation in competitive industries.

Q: What strategies can help promote a book to bestseller status?

To promote a book to bestseller status, Corey recommends leveraging personal networks, such as family and friends, and using free online platforms like Facebook groups and Google Hangouts. Adding value to these communities before seeking help is crucial. Ensuring the book is of high quality will also encourage positive reviews and wider promotion.

Q: How does Corey Gladwell view the connection between business and spirituality?

Corey Gladwell sees a strong connection between business and spirituality. After a spiritual experience, he found fulfillment in helping others through writing and coaching. This perspective allows him to approach marketing and branding holistically, identifying solutions to problems that others might overlook, thus benefiting his roles in business.

Q: What advice does Corey give about branding before spending money?

Corey advises asking clients, friends, and family for three words that describe you before investing in branding materials. This feedback reveals how others perceive you and highlights the attributes that attract people to your business. Building your brand around these perceptions ensures authenticity and alignment with market expectations.

Q: Why did Corey Gladwell find his early business ventures unfulfilling?

Corey Gladwell found his early business ventures unfulfilling because they required extensive time and effort without providing personal satisfaction. Despite financial success, he lacked mentors and systems to manage his businesses effectively. This led to burnout and a realization that his true passion lay in writing and helping others through coaching.

Q: How did Corey's upbringing influence his entrepreneurial journey?

Growing up on Section 8 welfare, Corey experienced scarcity and struggle, which motivated him to pursue success in entrepreneurship. By age 23, he owned multiple businesses. However, the lack of fulfillment in these ventures led him to seek deeper meaning and purpose, ultimately guiding him towards writing and personal development.

Q: What is Corey's process for creating content for his books?

Corey creates content for his books by recording daily videos and transcribing them. He compiles and organizes this content into files, which he later reviews and edits into book format. This process allows for continuous content creation and repurposing, making it easier to produce a book without adhering to a rigid writing schedule.

Summary & Key Takeaways

• Corey Gladwell, a two-time bestselling author, shares his journey from owning multiple businesses to finding fulfillment in writing and coaching. He emphasizes the importance of authenticity and creating content that resonates with oneself and potential readers. Corey recommends recording and transcribing ideas to streamline the writing process and leveraging personal networks for promotion.

• Growing up on Section 8 welfare motivated Corey to pursue entrepreneurship, leading him to own several businesses by age 23. However, he found them unfulfilling and turned to writing and coaching after a spiritual experience. Corey now helps others become bestselling authors through his platform, Author Alliance.

• Corey highlights the role of a book in establishing credibility and authority in the market. He advises aspiring authors to focus on authenticity and audience perception when building their brand. Corey also suggests using free online platforms and personal networks to promote a book effectively.