Nintendo goes all in with Zelda at E3

TL;DR

Nintendo's focus on creating an immersive booth experience for The Legend of Zelda: Breath of the Wild allows players to feel like they are stepping into the world of Hyrule.

Transcript

this is the legend of zelda breath of the wild new game but it's a franchise has gone multiple decades for us there's a lot of left without so we had to treat the game and the booth the same amount of reverence of fans have for it so people really tried to with the booth create the same experience that you have in the game and that means everything... Read More

Key Insights

• 👾 The Legend of Zelda: Breath of the Wild booth aims to replicate the game's environment on a scale and immerse players in the world of Hyrule.
• 👻 Nintendo's decision to focus solely on Breath of the Wild allowed them to create a total immersive environment approach for players.
• 🛫 Breath of the Wild offers an open-air adventure, allowing players to explore and chart their own path, a departure from previous linear Zelda games.
• 🎮 Nintendo does not have any immediate plans for virtual reality in their games, but they prioritize technology that enhances gameplay and consumer experience.
• 👻 Venturing into mobile gaming allows Nintendo to attract a new audience and bridge players to their dedicated systems.

Questions & Answers

Q: Why did Nintendo choose to focus on only one game for their booth?

By dedicating the booth to The Legend of Zelda: Breath of the Wild, Nintendo was able to create an immersive experience that replicates the game's world of Hyrule, providing the best gaming experience possible for players.

Q: Was the decision to have a Zelda-only show made last minute?

No, Nintendo announced a month prior that they would have a Zelda-only show and use Treehouse Live as their primary way of communicating externally. They stayed true to their plan and did not surprise the audience with additional announcements.

Q: Is Nintendo considering virtual reality for their games?

While virtual reality has sparked excitement at the show, Nintendo does not currently have any announcements for virtual reality. They focus on implementing technology that enhances gameplay and adds value to the consumer experience.

Q: Why did Nintendo decide to venture into mobile gaming?

Nintendo wanted to introduce their IP to a new generation of players and mobile devices offered a great opportunity for that. By starting with mobile, they can attract players to try out their dedicated systems like the 3DS and Wii U using amiibo.

Summary & Key Takeaways

• The Legend of Zelda: Breath of the Wild booth is designed to replicate the game's environment, with everything to scale and grass present.

• Nintendo chose to focus solely on this game to create a total immersive environment for players.

• Unlike previous Zelda games, Breath of the Wild offers an open-air adventure, allowing players to explore and chart their own path.