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Insights: Ideas for Change - Muhammad Yunus - Social Business

3.7K views
•
August 2, 2012
by
World Economic Forum
YouTube video player
Insights: Ideas for Change - Muhammad Yunus - Social Business

TL;DR

Social business is a non-profit, problem-solving enterprise that aims to create a new framework by focusing on solutions rather than solely making money.

Transcript

one of the suggestion I'm making the basic problem that I see within the system overwhelming uh uh concentration on making money everything that we do in the business world is focused on making money in order to New World to emerge we need a new structure new conceptual framework so that we can get it done social business is about Sol solution of t... Read More

Key Insights

  • 🚱 Social businesses operate with a non-profit, non-loss, and non-dividend model, reinvesting all profits back into solving social problems.
  • 🤑 The speaker highlights the need for a new conceptual framework that prioritizes problem-solving over money-making in the business world.
  • 👨‍💼 Social businesses aim to create an economy with zero unemployment, where the focus is on job creation rather than profit generation.
  • 👍 Partnerships with major corporations, such as Adidas and Danone, have proven successful in addressing social issues through innovative and affordable solutions.
  • 🤗 The speaker emphasizes the importance of designing and shaping the future society through intentional decision-making, rather than relying on an "invisible hand."

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Questions & Answers

Q: How does a social business differ from an NGO?

A social business is 100% focused on solving problems and reinvests all profits, while NGOs are not-for-profit organizations.

Q: How do social businesses aim to reduce unemployment?

Social businesses prioritize job creation over profit-making and aim to employ people, contributing to an economy with no unemployment.

Q: Can you provide an example of a successful social business?

One example is the joint venture between Adidas and the speaker, where they produced affordable shoes, ensuring that nobody in the world goes without footwear.

Q: How can social businesses combat malnutrition?

The partnership with Danone focuses on producing cheap and delicious yogurt to address malnutrition by providing children with a nutritious option.

Summary & Key Takeaways

  • Social business is a different concept from NGOs and regular enterprises, as it is solely focused on solving problems and reinvests all profits back into the company.

  • The goal of social businesses is to create an economy with zero unemployment, where every business contributes to reducing unemployment rather than just making money.

  • Personal stories of successful social businesses include a joint venture with Adidas to create affordable shoes for the poorest individuals and a partnership with Danone to produce cheap, nutritious yogurt to combat malnutrition.


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