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The Internet DECIDED Between QUALITY vs QUANTITY | DailyVee 575

119.6K views
•
September 3, 2019
by
GaryVee
YouTube video player
The Internet DECIDED Between QUALITY vs QUANTITY | DailyVee 575

TL;DR

This video discusses the importance of creative strategies for success on the internet and emphasizes the need for a collaborative culture and engagement with the digital platform.

Transcript

  • There is no debate. I will continue to say what I said a year ago especially 'cause a lot of you weren't here. This is what actually works creatively on the internet, and the internet really matters. - [Together] Hey! - You've got more perspective. (cheering) I just wanna be happy, don't you wanna be happy? (easy music with driving beat) One of t... Read More

Key Insights

  • ❓ One-on-one meetings and a collaborative culture are essential for company growth and employee development.
  • 💦 Best-in-class digital creative work is crucial for success on the internet.
  • 🌍 Establishing the volume model internally is a necessary step before aligning with clients and the outside world.
  • 🎰 Creating a content machine can provide valuable consumer insights.
  • 🏛️ Podcasts can be a powerful tool for building awareness and gaining insights from diverse audiences.
  • 🥹 A gratitude mindset, perspective-shifting, and taking risks help maintain focus and stay grounded.
  • 🛟 Embracing the unpredictability of life can paradoxically give a sense of control.

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Questions & Answers

Q: How does the CEO promote collaboration and knowledge-sharing within the company?

The CEO encourages a collaborative culture and advises junior employees to reach out to senior creatives for guidance, fostering an environment of sharing and learning.

Q: What is the volume model, and why is it important for success on the internet?

The volume model emphasizes producing high-quality digital creative work and staying ahead of the competition on the internet, which significantly influences audience behavior and thinking.

Q: How has the company's acceptance of the volume model evolved over the past year?

Initially, only 10% of the organization embraced the volume model, but significant progress has been made, with now 50% of employees understanding and supporting it. However, there is still work to be done to gain full acceptance.

Q: What insights has the CEO gained from creating a content machine and listening to consumers?

The CEO's content creation efforts have led to profound consumer insights, as listening to the audience has been an integral part of the process. This approach has helped shape the CEO's strategies and decision-making.

Summary & Key Takeaways

  • The CEO highlights the benefits of one-on-one meetings and encourages a collaborative culture of asking questions within the company.

  • The volume model, focusing on best-in-class digital creative work, is crucial for success on the internet.

  • The CEO expresses satisfaction with the progress made in implementing the volume model internally but acknowledges the need for further efforts to align with clients and the outside world.


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