- Startups - Jake Quist CEO and Co-Founder Zillabyte - TWiST#353

TL;DR

Zelite is a company that helps B2B companies find new customers by using algorithmic models and data scraping to provide targeted sales leads.

Transcript

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Key Insights

• 🥺 Zelite is focused on providing value to their customers and helping them find new leads.
• 🙈 They have seen success with one of their customers, Retargeter, which has boosted their confidence in their product.
• 🌱 Zelite is planning to offer a pay-for-performance model and potentially a freemium model to provide different options for customers.

Questions & Answers

Q: How does Zelite help B2B companies find new customers?

Zelite uses an algorithmic model to analyze customer patterns and provide targeted sales leads based on that data. They scrape online information to find potential leads for their clients.

Q: What kind of results has Zelite seen so far?

One of their customers, Retargeter, saw a 35% improvement in lead performance after using Zelite's service. This success story has given them confidence in their product.

Q: How do they charge for their service?

Zelite is planning to move towards a pay-for-performance model, where they only charge based on the revenue they generate for their clients. They are also considering a freemium model for some aspects of their service.

Q: How do they plan to scale their business?

Zelite aims to dominate their first vertical, proving that their technology works and can make customers happy. Once they have success in one vertical, they plan to expand into larger markets and potentially explore acquisitions to further grow their business.

Summary & Key Takeaways

• Zelite helps B2B companies find new customers by analyzing online data and providing targeted sales leads.

• Their algorithmic model looks at customer patterns and helps companies identify potential leads.

• Zelite has already seen success with one of their customers, Retargeter, who saw a 35% improvement in lead performance using their service.