HOW TO PLAN 1 WEEK OF SOCIAL MEDIA CONTENT IN 30 MINUTES (TIME SAVERS!) | Summary and Q&A

TL;DR

Learn how to plan and create a week's worth of dynamic social media content in just 30 minutes by utilizing a content calendar and incorporating various types of content.

Key Insights

• 🍧 Having a mix of static and dynamic content is crucial for an effective social media strategy.
• 🤩 Dynamic content should include themes like key events, content categories, influencers, launches/campaigns, and key brand messages.
• 🔉 Utilizing a content calendar helps in planning and organizing social media content efficiently.
• 💁 Formatting content differently for each platform is necessary to optimize engagement.
• 👨‍🔬 Utilize search engines and platforms like BuzzSumo to find dynamic content ideas and stay updated on trending topics.
• ☣️ The five suggested content categories for dynamic content are BTS, biz, bio, boost, and beehive.
• 🏛️ Incorporating personal elements and behind-the-scenes content helps build a human connection with the audience.

Transcript

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Questions & Answers

Q: How can I ensure my social media content remains dynamic and engaging without becoming stale?

It is essential to include both static and dynamic content in your social media strategy. While static content ensures consistency, dynamic content adds variety and engagement. Incorporating themes like key events, content categories, influencers, launches, and key brand messages can help keep your content fresh and interesting.

Q: How can I find dynamic content ideas and stay updated on trending topics in my industry?

You can search on Google for articles or news related to your industry or specific content category. Additionally, sites like BuzzSumo provide insights into the top trending articles in your space, which you can use for inspiration and to stay updated.

Q: What are the five content categories suggested for adding dynamic content?

The five content categories mentioned are BTS (behind the scenes), biz (related to your business), bio (introducing yourself and your work), boost (inspirational content), and beehive (community-focused content).

Q: How can I format my content differently for different platforms?

It is crucial to format your content according to each platform's requirements and preferences. For example, when sharing a YouTube video on Facebook, uploading the video natively instead of sharing a link typically performs better. Similarly, when repurposing an Instagram photo for Facebook, remove tags and hashtags that are not relevant to Facebook.

Summary & Key Takeaways

• The content creator emphasizes the importance of both static and dynamic content for a well-rounded social media strategy.

• Five themes are suggested for adding dynamic content: key events and dates, focusing on specific content categories, collaborating with influencers, incorporating launches and campaigns, and emphasizing key brand messages.

• The content creator provides tips on finding dynamic content ideas, such as searching on Google and using sites like BuzzSumo.