How to START Getting PAID Brand Deals and Sponsorships on YouTube (Everything You NEED To Know) | Summary and Q&A

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December 31, 2021
by
Roberto Blake
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How to START Getting PAID Brand Deals and Sponsorships on YouTube (Everything You NEED To Know)

TL;DR

Learn everything you need to know about making money through sponsored content and brand deals on YouTube, TikTok, and Instagram.

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Key Insights

  • ⌛ Sponsored content is a major source of income for full-time content creators on social media platforms.
  • 🥰 Smaller content creators can still attract brand deals by focusing on growing their audience and advocating for brands they love.
  • 🗯️ Negotiating brand deals involves considering factors beyond follower count, such as content deliverables, licensing rights, and exclusivity.

Transcript

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Questions & Answers

Q: How can smaller content creators work with brands?

Smaller content creators can still do sponsored content by identifying brands that work with creators in their niche and pitch them on working together.

Q: How can content creators attract brands to work with them?

Brands look for relevant creators in their niche who have the respect of the community and a following. Smaller creators should focus on growing their audience and using their skills to advocate for brands they love.

Q: What should content creators consider when negotiating brand deals?

Content creators should consider factors such as the content they will produce, licensing rights, exclusivity, revisions, creative control, and access to their audience when negotiating brand deals.

Q: How can content creators price themselves accurately for brand deals?

Content creators shouldn't solely price themselves based on their follower count or views. They should also consider the value of the content they produce, including factors like creating content for the brand's platform, licensing rights, and exclusivity.

Summary & Key Takeaways

  • Sponsored content through brand deals is how most full-time content creators on social media make a living.

  • Working with brands can be achieved through them coming to you or by reaching out to them.

  • Research and make a list of the brands you want to work with, negotiate, and prioritize relationships that align with your values.

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