I Booked 2000 Meetings Via Cold Email: Here's How | Summary and Q&A

TL;DR

Learn how to effectively respond to cold email questions to increase your chances of booking a meeting.

Key Insights

• 😑 Cold emails require the skill of effectively answering questions to pre-qualify prospects.
• ⁉️ Vaguely answering questions keeps the prospect curious and interested in learning more.
• 🧘 Positioning a call as a beneficial discussion rather than a sales pitch increases the chances of booking.
• ❓ Detailed answers can satisfy curiosity and discourage prospects from further engagement.
• 🥹 Gratitude and validation of the prospect's questions help maintain a positive rapport.
• 💁 Using epistemic curiosity to drive prospects to seek more information during a call.
• 💌 Leveraging curiosity to encourage prospects to book a call rather than answering all questions via email.

Transcript

hey everyone how's it going it's charlie morgan and welcome to another video now if you're watching this on friday the 20th of may and flume's new album has officially been released and i could not be more excited um i'm recording this one sort of pre-recording it so it's not the 20th yet um but if you haven't checked that out i mean you probably t... Read More

Questions & Answers

Q: Why is it important to answer cold email questions effectively?

Answering questions effectively helps pre-qualify prospects and increases the chances of booking a call, saving time and effort.

Q: How should you respond to cold email questions without losing the prospect's curiosity?

Vaguely answer the questions while emphasizing the need for an in-depth discussion during a call, creating a sense of curiosity and the desire for more information.

Q: Can answering questions in detail discourage prospects from booking a call?

Yes, providing detailed answers satisfies the prospect's curiosity and removes the incentive for them to continue the conversation, resulting in a lost opportunity.

Q: How can you position a call without directly asking the prospect to book?

Rather than asking for a call, suggest that it would be beneficial to discuss the questions face-to-face and gauge the prospect's agreement or interest.

Summary & Key Takeaways

• Cold emails require an important skill in answering questions to pre-qualify prospects before booking a call.

• When prospects ask questions, they are demonstrating epistemic curiosity and are interested in learning more.

• Rather than providing detailed answers, respond vaguely to maintain the prospect's curiosity and encourage them to book a call.