Evergreen Over Ephemeral

For the past few years, we’ve been building Glasp, and through this journey, I’ve come to a realization—Glasp is not just a tool for frequent use, but for long-term value. In the startup world, it’s often said that a product should be used as frequently as a toothbrush, but I’ve learned that effectiveness matters more than mere frequency.

The Shift from Frequency to Effectiveness

Many successful consumer apps optimize for habit loops, nudging users to engage multiple times a day. Social media platforms, for example, thrive on short bursts of engagement, flooding users with ephemeral, high-stimulation content. But knowledge doesn’t work that way. True learning and understanding take time.

Glasp users are not just consuming content; they are curating, refining, and revisiting knowledge over time. The power of Glasp isn’t in its daily check-ins but in the compounding value it provides over months and years. It serves as an evergreen content library, a place where your insights and discoveries grow in value as you build upon them.

The Generative AI Era: A Double-Edged Sword

With the rise of generative AI, the internet is experiencing a massive shift. AI tools can generate endless content—summaries, essays, tweets, even entire books. While this makes information more accessible, it also creates a new challenge: information overload and trust issues.

At the same time, social media is morphing into meme platforms, prioritizing virality over depth. Quick, catchy, and often context-less snippets of information dominate feeds.

Amid this flood of AI-generated noise and fleeting trends, the question arises:

Where does human knowledge go?

The Rising Importance of Human-Curated Knowledge

This is where Glasp matters more than ever. In a world where AI generates vast amounts of content, curation and context become more valuable than creation itself. We don’t need more content; we need better ways to filter, preserve, and make sense of it.

Glasp offers a human-centered approach to knowledge:

• Curation over clutter – Instead of drowning in auto-generated summaries, Glasp users collect the insights that matter most to them.

• Long-term knowledge over fleeting trends – Instead of chasing viral content, Glasp helps users build a personal knowledge repository.

• Social learning over isolation – AI can summarize content, but it can’t replace the value of human perspectives and discussions.

Glasp as an Evergreen Knowledge Library

I truly believe that platforms like Glasp will define the future of learning. Unlike AI-generated content hubs or short-lived social media, Glasp is an evergreen knowledge space—a personal and collective library that grows richer over time.

If the last decade was about building engagement-driven platforms, the next decade will be about building knowledge-driven platforms. And that’s exactly why I’m excited about Glasp’s mission.

The internet is shifting, but one thing remains true: the value of curated, long-term knowledge will always outlast the noise.

If you resonate with our mission, let's build this future together!