Things Every YouTuber Needs to Know | Summary and Q&A

22.9K views
August 14, 2017
by
Nick Nimmin
YouTube video player
Things Every YouTuber Needs to Know

TL;DR

Learn about key factors for YouTube success regardless of channel size.

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Key Insights

  • 🫠 Subscriber count is not the primary factor for ad revenue; views play a more significant role.
  • 🫠 Monetizing beyond just ads is vital for long-term success and turning YouTube into a full-time job.
  • 🧑‍🏭 Multiple factors impact channel growth, including audience retention, click-through rates, and off-platform factors like collaborations or external traffic sources.
  • ❓ Personality and personal branding can influence growth, but it's important not to solely rely on it.
  • 📟 The appearance and clarity of a channel page are crucial for attracting and retaining subscribers.
  • 🫵 More subscribers are gained from a channel page than from video views, highlighting the importance of optimizing it.
  • 🧑‍🏭 It's important to consider the holistic picture when comparing one's success to others on YouTube as various off-platform factors may be contributing.

Transcript

  • I'm gonna share with you some very important things that every YouTuber need to know regardless of your channel size. It's very important that you watch this entire video because it all applies to you. We're starting right now. (rap music) What is goin' on? My name is Nick. Welcome to another video. If this is your first time here and you wanna l... Read More

Questions & Answers

Q: How many subscribers are needed for a full-time income on YouTube?

Subscriber count alone is not indicative of ad revenue; views are what generate income. Different channels require varying subscriber counts to achieve full-time income.

Q: What factors contribute to channel growth?

Factors include audience retention, click-through rates, watch time, subscriptions from the channel page, and engagement. There is no one-size-fits-all approach to growth.

Q: Why might an influencer have more success than others despite similar content?

Various factors influence success, such as external traffic sources, collaborations, or off-platform marketing efforts. It's important to consider the bigger picture beyond content and titles.

Q: How important is a channel page's layout and appearance?

The channel page is where most subscribers come from. It should clearly communicate the content's value, be easy to understand, and prioritize the viewer's needs over self-promotion.

Summary & Key Takeaways

  • Ad revenue is based on views rather than subscriber count, so channels need to focus on generating views and exploring additional monetization strategies.

  • Channel growth is influenced by factors like audience retention, click-through rates, and engagement, and there is no single formula for success.

  • Other influencers' success may be due to factors like traffic from external sources, collaborations, or off-platform marketing efforts.

  • The appearance and clarity of a channel page are crucial, as it is where the majority of subscribers are gained.

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