Best SMMA Cold Email Template (This Got Me 1000 Calls) | Summary and Q&A

TL;DR

Learn how to write compelling cold email copy that grabs attention and gets responses, without copying and pasting, by using proven frameworks and principles.

Key Insights

• 🫡 Cold email copy should be concise and respect the recipient's time, focusing on the benefits you can provide.
• 🤗 Subject lines should be intriguing and create curiosity to encourage email open rates.
• ©️ Applying proven frameworks and principles to write original copy leads to better results than copying and pasting.
• 🚚 Communicate your offer clearly and confidently, highlighting the specific benefits and outcomes you can deliver.
• ❓ Avoid using buzzwords that trigger automatic deletions, and instead, focus on capturing attention through personalized and relevant content.
• 💌 Follow up with concise and relevant emails to increase the chances of receiving replies.
• 🥶 Cold email can be a successful method for booking meetings and generating business, but it should be supplemented with other strategies for scaling and growth.

Transcript

all right so i've probably booked like a thousand meetings with cold email uh probably more i don't actually know because i kind of lost count which is a bit of a subtle flex but today's video is going to show you how to write copy i'm actually going to give you a live example of me actually taking someone's copy cold email copy and auditing it and... Read More

Questions & Answers

Q: Why is it important to avoid copying and pasting cold email copy?

Copying and pasting undermines your ability to generate long-term results in business. Instead, it's crucial to learn to think critically and apply principles to create original and effective copy.

Q: What are the key elements of a compelling subject line for a cold email?

A compelling subject line should be vague yet intriguing, such as a quick question for the recipient's name, to entice them to open the email and create curiosity.

Q: How can you communicate your offer effectively in a cold email?

In your email, clearly state what you can do for the recipient, focusing on the benefits they will gain. Use a concise framework that asserts your confidence in achieving their goals within a specific timeframe.

Q: How can you increase the chances of receiving replies to your cold emails?

Create a sense of incentive and curiosity in your emails. Highlight tangible benefits and consider including a guarantee or risk reversal statement. End the email with a question that implies openness to exploring ideas or scheduling a call.

Summary & Key Takeaways

• The video discusses the importance of writing concise cold email copy that respects the recipient's time and captures their interest.

• The content provides a live example of auditing and rewriting cold email copy, while explaining the decision-making process.

• The speaker emphasizes the need to think critically and apply frameworks and principles to create unique and effective copy.