Lateral Thinking: A Textbook of Creativity

By Edward de Bono
Category
Creativity
Recommended by
"Lateral Thinking" by Edward de Bono is a groundbreaking book that explores the concept of thinking outside the box. With insightful examples and practical techniques, de Bono encourages readers to step away from traditional linear thinking and embrace creative problem-solving strategies.

Divided into three parts, the book begins by explaining the limitations of vertical thinking and the need for a new approach. De Bono then introduces the concept of lateral thinking, emphasizing the importance of generating new ideas and exploring different perspectives.

The second part delves into various methods and techniques to stimulate lateral thinking. De Bono introduces tools such as "random entry," which involves introducing unrelated elements into the problem-solving process to trigger new ideas. Through case studies and exercises, he shows readers how to unlock their creative potential and overcome mental barriers.

The final part of the book discusses the practical application of lateral thinking in different fields and situations. De Bono explores how lateral thinking can be used in business, education, and personal development. He provides real-life examples of individuals and organizations that have successfully embraced lateral thinking to find innovative solutions to complex problems.

"Lateral Thinking" is a concise and informative guide that challenges conventional thinking patterns and inspires readers to approach problems from fresh perspectives. De Bono's insights and practical techniques make this book an essential resource for anyone seeking to cultivate their creativity and find new solutions in all areas of life.
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