How To Get Exposure on YouTube - The Upcycling Technique | Summary and Q&A

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May 31, 2017
by
Nick Nimmin
YouTube video player
How To Get Exposure on YouTube - The Upcycling Technique

TL;DR

Learn how to repurpose your content to increase views and expand your brand across multiple platforms.

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Key Insights

  • 🧑‍đŸŗ Upcycling content is a scalable strategy that can be applied to various business models, not just cooking or travel channels.
  • ❓ Different platforms have unique content preferences, and creators should tailor their repurposed content accordingly.
  • đŸĻģ Upcycling aids in organic growth on different social networks by providing native content that aligns with the platforms' requirements.

Transcript

  • In this video, you're gonna learn how to repurpose your content so you can get more exposure for everything that you're working on and we're startin' right now. (hip hop music) What is going on? My name is Nick. Welcome to another video. If this is your first time here, and you wanna learn how to grow your channel, make videos, and all types of o... Read More

Questions & Answers

Q: How does upcycling content benefit YouTube creators?

Upcycling allows creators to maximize the exposure of their content by repurposing it for different platforms, reaching new audiences, and building their brand.

Q: How can YouTube videos be repurposed for Facebook?

Instead of just sharing a link to the YouTube video, creators can make a short teaser video tailored for Facebook, grab viewers' attention, and direct them to the full video on YouTube.

Q: What should be considered when repurposing content for Instagram?

Instagram users love storytelling, so creators can use Instagram Stories or Lives to share behind-the-scenes information related to their YouTube video, while still directing viewers to the full video.

Q: How can Twitter be utilized to promote YouTube videos?

Creators can create Twitter cards using action shots or screen captures from their YouTube videos. Additionally, they can test different headlines in multiple tweets to attract different audiences and measure which performs best.

Q: How can YouTube videos be repurposed for a blog?

Embedding the YouTube video as a blog post and adding a transcript around it enhances SEO and allows for a different way of consuming the content for those who prefer reading.

Summary & Key Takeaways

  • Salma Jafri shares her upcycling strategy to help YouTube creators gain more views and promotion for their videos.

  • Upcycling involves creating additional pieces of content without starting from scratch, allowing your content to circulate longer.

  • Native Derivative Content is created by repurposing YouTube videos for platforms like Facebook, Instagram, Twitter, and blogs.

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