Steve Jobs & The NeXT Big Thing

By Randall Stross
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"Steve Jobs & The NeXT Big Thing" by Randall Stross is a compelling account that takes readers behind the scenes of Steve Jobs' journey post-Apple, as he sets out to revolutionize the computer industry once again.

The book delves into the creation of Jobs' groundbreaking company, NeXT, which aimed to redefine the role of computers in education and industry. With meticulous attention to detail, Stross chronicles the challenges Jobs faced during the development of NeXT's innovative hardware and software.

Readers witness Jobs' relentless pursuit of perfection, from the sleek design of the NeXTcube computer to the development of the cutting-edge NeXTSTEP operating system. Stross provides an intimate look into Jobs' leadership style, his unwavering vision, and the high stakes involved in this remarkable endeavor.

Drawing from a wide range of sources and interviews, Stross reveals the intense rivalry between Jobs and his former company, Apple, as NeXT struggled to gain traction in a highly competitive market. The book explores the formation of strategic partnerships, including the crucial collaboration with Tim Berners-Lee, the inventor of the World Wide Web.

As the narrative unfolds, readers witness Jobs' triumphs and setbacks, highlighting his unique ability to inspire and motivate his team in the face of tremendous pressure. Stross captures the dynamic relationship between Jobs and his employees, shedding light on the moments of genius and the inevitable conflicts that arise in the pursuit of excellence.

In "Steve Jobs & The NeXT Big Thing," Randall Stross delivers a captivating exploration of one of the most influential figures in the technology industry and the profound impact that his work at NeXT had on the future of computing. This thoroughly researched account offers an intriguing glimpse into the mind of a visionary, tracing Jobs' path as he battled adversity and ultimately changed the world again.
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