"The Wisdom of Crowds" by James Surowiecki explores the power and potential of collective intelligence. Drawing from diverse examples and extensive research, Surowiecki argues that under certain conditions, a group's decisions and predictions can be remarkably accurate and wise. Whether it is a crowd of market traders, scientists, or internet users, the author demonstrates that the aggregated knowledge and perspectives of individuals within a crowd can lead to better outcomes than relying on a single expert or expert group. By examining the principles that govern collective wisdom, Surowiecki offers insights on how institutions and societies can tap into the collective intelligence and make better decisions. This thought-provoking and engaging book challenges the conventional wisdom of decision-making and provides a fresh perspective on the potential of crowds to shape the world around us.