YouTube is Not Expressive | Summary and Q&A

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November 17, 2017
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YouTube is Not Expressive

TL;DR

YouTube is more about communication than self-expression, highlighting the responsibility YouTubers have towards their audience.

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Key Insights

  • 🥰 Expressive art on YouTube may not always land with the audience, while communicative art has a desired effect on viewers.
  • ❓ YouTubers have a responsibility towards their audience and should consider the impact of their messages.
  • 🤔 Viewing YouTube as communicative rather than expressive encourages critical thinking and understanding of the social and technical aspects of the platform.
  • 💁 Content on YouTube is often valued by advertisers for its form and attention it can generate, rather than its actual content.
  • 😑 YouTube should be seen as a platform for communication and reaching others, rather than just self-expression.
  • 😑 Expressing viewpoints that were traditionally oppressed can be valuable on YouTube, challenging dominant ideas.
  • 🤑 YouTubers should be aware of the messages they don't talk about, as well as the ones they do, and the moral duties that come with their influence.

Transcript

[Ollie's voice over]: The philosophy of YouTube because the medium is the message. Something I see touted as a virtue of YouTube quite often is that it allows you to express yourself Whoever you are whatever kind of content you want to make you can express yourself on YouTube and express your creativity It's gonna sound cynical but I think this is ... Read More

Questions & Answers

Q: Is YouTube more about self-expression or communication?

While YouTube is often seen as a platform for self-expression, it is ultimately about communication with an audience. It is not just about putting something out there, but reaching someone else and affecting them.

Q: Why is expressive art on YouTube sometimes ineffective?

Expressive art on YouTube may not always connect with viewers because it is too internal to the creator. It may lack the necessary elements to resonate and have a desired effect on the audience.

Q: What is the responsibility of YouTubers towards their audience?

YouTubers have a responsibility to consider the messages they put out and the impact they have on their audience. They should be aware of the potential influence they have, especially on young audiences.

Q: How can YouTube encourage radical digital citizenship?

Viewing YouTube as a communicative platform rather than purely expressive encourages radical digital citizenship. It promotes critical thinking about the relationship between politics, technology, and the impact of content.

Summary & Key Takeaways

  • YouTube is often seen as a medium for self-expression, but it is more about communicating with an audience.

  • Expressive art on YouTube may not always connect with viewers, while communicative art has a desired effect on the end-user.

  • YouTubers have a responsibility towards their audience and should consider the messages they put out and the impact they have.

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