Writing the perfect LinkedIn post | Summary and Q&A

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June 16, 2023
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Good Work
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Writing the perfect LinkedIn post

TL;DR

Celebrities write LinkedIn posts on exercising and work-life balance in a contest judged by Julie.

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Key Insights

  • 👨‍💼 Ellen DeGeneres emphasizes the importance of physical appearance and offers perspective on business success.
  • 🧑‍⚕️ Plastic surgery is mentioned as a potential consequence of neglecting physical health.
  • 👂 Gwyneth Paltrow's status as an A-list celebrity is questioned, adding an element of humor.
  • 💦 The importance of finding a work-life balance that suits individuals' needs and evolves over time is highlighted.
  • 🥌 Negative and condescending tones can be detrimental to engagement on LinkedIn.
  • 🏣 Using polls and engaging language can attract more traction to LinkedIn posts.
  • ❓ Different celebrities have varying perspectives on topics, showcasing their unique voice and persona.

Transcript

How this game will work is Julie has two decks here. One deck has a celebrity in it, and another deck has a topic. Julie will pick one card from each deck and we all then have to write a LinkedIn post in the voice of that celebrity about that topic in under a minute. Julie will judge who wrote the best LinkedIn post Me Jack or ChatGPT. In the voice... Read More

Questions & Answers

Q: What is the purpose of the celebrity LinkedIn post contest?

The contest aims to showcase different celebrities' perspectives on various topics and engage the audience on LinkedIn.

Q: What was Ellen DeGeneres's approach in her LinkedIn post about exercising?

Ellen emphasized the importance of looking slim and encouraged self-reflection on physical appearance as a measure of business success.

Q: What was the focus of the contestant's LinkedIn post on exercising that impressed Julie the most?

The contestant spoke about the mental and physical health benefits of exercise, emphasizing the variety of activities one can do to stay active.

Q: How did Gwyneth Paltrow approach the topic of work-life balance in her LinkedIn post?

Despite not knowing who Gwyneth Paltrow is, one contestant portrayed her as someone who prioritizes unconventional self-care methods over work-life balance.

Summary & Key Takeaways

  • Julie hosts a contest where celebrities write LinkedIn posts on a given topic, with a winner chosen by Julie.

  • Ellen DeGeneres emphasizes the importance of looking slim and perspective in business.

  • Another contestant focuses on the need to prioritize physical health and plastic surgery.

  • Gwyneth Paltrow and her unknown status are introduced, and contestants write about work-life balance.

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