What are the must-have social features for an iPhone app? | Summary and Q&A

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January 6, 2011
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This Week in Startups
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What are the must-have social features for an iPhone app?

TL;DR

A firefighter-turned-entrepreneur discusses his idea for a social networking app that focuses on citizen journalism and local news, aiming to combine the best features of popular social networking sites into an easy-to-use iPhone app.

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Key Insights

  • 👨‍💼 Combining popular trends like social networking and smartphone usage (specifically iPhones) can create a potent business opportunity.
  • 😀 The integration of citizen journalism and local news into a social networking app can provide unique value for users.
  • 👤 Starting small and focusing on a specific location or niche market can help build credibility and user engagement before expanding further.
  • 💄 VC firms prioritize market size and growth potential when making investment decisions.
  • 💪 Building a strong track record by demonstrating performance and potential is crucial for gaining credibility with venture capital firms.
  • 🚀 Controlling costs and focusing on essential features during the initial launch can increase chances of success.
  • 😀 Learning from user feedback and iterating quickly is vital for improving the app and staying ahead in a competitive market.

Transcript

bod yes sir you're here I am here uh well thanks for being on this week in startups thanks for agreeing to talk about your startup company um uh can we hear him okay the Fidelity is good coming from the speaker phone can it we're good okay awesome and the audience can hear him uh bod you email me this week uh you're a firefighter uh which is awesom... Read More

Questions & Answers

Q: What are the key features that should be present in a social networking app at launch to ensure user retention?

The crucial features for initial launch include the ability to comment, follow other users, share content easily, and vote on posts. Additionally, incorporating features specific to citizen journalism like tagging and categorization can increase engagement. Start with these basics and expand as the user base grows.

Q: When is the best time to approach venture capital firms and what are they looking for?

As a first-time entrepreneur without a successful exit or prior venture capital, it's essential to focus on building a strong track record. VCs are primarily interested in performance, so having a proven user base or market potential is crucial. Additionally, having domain expertise and a clear understanding of the market you're targeting can help grab their attention.

Q: How can a startup gain credibility with venture capital firms without prior experience?

If you don't have a track record, start by building a product or service with a significant user base. Demonstrating traction and success will make VCs more likely to take you seriously. Alternatively, bringing on a team member with a successful VC-backed startup background can also boost credibility and increase your chances of securing funding.

Q: What advice do you have for startups on controlling costs and ensuring a successful launch?

To control costs, it's crucial to prioritize expenses and focus on the essentials. Keep the initial scope of the app manageable and launch it as soon as possible. The sooner you can gather user feedback and learn from real-world use cases, the better. Iterate and improve based on user feedback to increase the chances of success.

Summary & Key Takeaways

  • The interviewee, a full-time firefighter, shares his concept of a social networking app that aims to be a fun and light version of popular platforms like Twitter and Digg, specifically designed for iPhone users.

  • The app's key focus is on citizen journalism, allowing users to share news or interesting content from their local area with others through tags and voting.

  • The interviewee highlights the importance of starting small, potentially focusing on a specific town or neighborhood, to build credibility and user engagement before expanding on a larger scale.

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