Twitter rebrands to X in latest 5D chess move | Summary and Q&A

July 24, 2023
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Twitter rebrands to X in latest 5D chess move


Twitter has replaced its logo with an X, sparking speculation about the platform's future, its competition with Facebook-owned Threads, revenue sharing for creators, and potential changes to the internet landscape.

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Key Insights

  • 🐦 Twitter Rebrand: The Twitter bird logo has been replaced by an "X" logo designed by a random user, sparking speculation about the platform's future and Elon Musk's intentions.
  • 🔀 Forked Code: Mark Zuckerberg launched Threads, a social media app that gained over 100 million users in a few days, using code forked from Twitter's open-source project.
  • 👥 Meta's Struggles: Threads, which aimed to attract "hot smart people," is facing challenges with user engagement and censorship concerns, causing a decline in popularity and usage.
  • 💰 Revenue Sharing: Elon Musk's Twitter made revenue share payments to creators, highlighting a contrast with Meta, which does not offer the same compensation.
  • 🔄 Name Change: Twitter's rebranding to "X" symbolizes a universal media company, rivaling platforms like Instagram and YouTube, while providing a space for journalists to post content.
  • 🔒 Digital Privacy Concerns: Surveillance tools like Worldcoin, privacy infringement proposals like C2PA, and Web Integrity API's digital rights management spark concerns about digital privacy.
  • 🌐 New Internet: The idea of building a new internet called "Internet X" is proposed as a potential solution to combat privacy issues and surveillance tools.
  • 🎥 WeChat Inspiration: Elon Musk drew inspiration from WeChat to create a universal platform that handles all forms of content and compensates journalists, resembling the Chinese app's functionality.


it is July 24 2023 and you're watching the code report I regret to inform you that the Twitter bird logo was euthanized this morning and replaced with this x logo it was designed by some random Twitter user highly inspired by Unicode and is accompanied by this intro video that uses a glitch animation effect that went out of style five years ago thi... Read More

Questions & Answers

Q: Why did Twitter change its logo to an X?

The X logo change on Twitter has sparked speculation about the platform's motive, with some suggesting it represents a move towards a universal media company competing with platforms like Instagram and YouTube.

Q: What challenges does Threads, the competing social media app, face?

Threads, born from Twitter's code, has gained quick popularity but faces drawbacks such as censorship, mainstream media-focused content, and a decline in graphic value since its launch.

Q: How does Elon Musk's revenue-sharing approach differ from other platforms?

While Threads does not offer revenue sharing with creators, Elon Musk's Twitter has initiated revenue share payments, compensating creators like internet Hall of Fame with six-figure paychecks for curating content.

Q: What concerns are raised about digital privacy and the internet's future?

With emerging technologies like Worldcoin and proposals for digital signing and web integrity API, concerns about surveillance, decentralized control, and eroding privacy have prompted discussions about building a new internet.

Summary & Key Takeaways

  • Twitter's logo has been changed to an X, raising questions about the motive behind the rebranding and potential implications.

  • The launch of Threads, a social media app forked from Twitter's open-source code by Mark Zuckerberg, has gained significant popularity but faces challenges such as censorship and mainstream media-centric content.

  • Elon Musk's revenue-sharing approach with creators and a potential universal media company concept for Twitter are discussed, along with concerns about digital privacy and the future of the internet.

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