The NEW way to pick a niche that ALWAYS works. | Summary and Q&A

TL;DR

Learn how to identify your niche and create a highly scalable online course business based on your unique expertise and experiences.

Key Insights

• 💨 The old way of niching involved picking broad categories, while the new way involves grounding your niche in your own transformational experience.
• ⚾ Your niche should be based on the problems you've solved, the hurdles you've overcome, and the skills you've mastered.
• 🦸 Creating a hero story helps identify the zero to hero journey your clients will go through in your online course.
• 👨‍🔬 Researching and finding hubs where your ideal clients hang out helps you create content that serves them uniquely.
• 🗯️ Providing value and sharing your story will establish you as an authority and attract the right audience for your niche and online course business.
• 😌 Your success lies in your story, as it helps you stand out, create yourself as an authority, and attract opportunities.
• 🤪 Repeatedly going through the process of finding your niche and understanding your unique expertise and experiences can lead to creating a successful online course business.

Transcript

Welcome back to my channel. If you're here, you're  trying to figure out what is my niche and how do   I properly articulate it and be able to share  it with the world. And you're in luck because   this is what I do. I've helped thousands of people  really hone in on their unique genius and create   these uncopyable niches so that they can turn the... Read More

Questions & Answers

Q: How can I figure out my niche for an online course business?

Start by reflecting on the problems you have solved for yourself, the hurdles you have overcome, the skills you have mastered, and the most painful experiences you have been through. Look for clues in what makes you unique and what people seek your advice on.

Q: How do I create a hero story for my online course?

Your hero story should describe your lowest and most stuck point, what you craved, what you had to shift from and to, and what resources you turned to. Explain how achieving the outcome made you feel. This story will help you identify the zero to hero journey your clients will go through in your course.

Q: Why is it important to research and find hubs where my ideal clients hang out?

Researching platforms like Amazon, Google, and social media will give you insights into what content is already out there and what people are seeking. By finding hubs where your ideal clients are active, you can understand their needs and create content that serves them uniquely.

Q: How can I solidify my niche and stand out in the marketplace?

By connecting with humans who mirror your own experiences, you can provide value and create connections. Share your story, expertise, and tips related to your niche in YouTube comments, Instagram, groups, and forums. Generosity and adding value will establish you as an authority and attract the right audience.

Summary & Key Takeaways

• The old way of niching involved picking a broad category, leading to competition and getting lost in the crowd.

• To find your niche, ask yourself about the problems solved, hurdles overcome, skills mastered, and most painful experience.

• Your niche should be grounded in your own transformational business or life experience and be something you can passionately talk about.